"Morita Shofu is coming to Hong Kong? Visit our company? After Chen Zhiwen heard the news, he almost thought that someone was joking with him?

I don't have any business cooperation or conflict with this old man, although we both have home appliance business, but Sony doesn't make fans, and refrigerators and air conditioners, both of which have a small market share, and the price positioning is not the same. Sony's strongest business is on color TVs, and this piece of beauty is not involved.

"It's true, I thought the other party was joking at first, but then they sent a fax through Sony's trading company in Hong Kong, and I was sure that it was true." Angel said.

"This old man came to my side, ninety percent of it should be for the arcade." Chen Zhiwen thought about it for a while, and determined this possibility, with Sony's current scale in the global electronics market, only the black swan of the electronics industry, the arcade, has this attraction to attract Morita Schoo.

"The Hong Kong Commerce Bureau also knows about this, and they want to hold a welcome ceremony at Kai Tak Airport, would you like to ask for your opinion?" Angel said again.

"The welcome ceremony? What does it have to do with me? They can do whatever they like, I won't go. Chen Zhiwen directly vetoed: "Sheng Tian Shaofu came to my company, I can go to see him, but if you want me to pick him up at the airport, then don't think about it." ”

With Morita Schof's status, if he comes to Hong Kong, it is normal for some officials or chambers of commerce in Hong Kong to go to the airport to welcome and hold a welcome ceremony, but he is lazy to go, and he is not his big customer, nor is he a partner of cooperation, and the god of global management will not bird him when he comes.

It doesn't matter if you go to the airport to pick up your friends, but if you pick up a peer who has nothing to do with you, isn't that a clear way to tell outsiders that you are shorter than the other party? Although Sony is indeed strong now, no matter how strong it is, it has nothing to do with beauty, and it can't affect beauty, besides, it didn't invite the other party to come.

"Okay." An Qi immediately said that he also knew the boss's character, but what the Hong Kong government and the Chamber of Commerce needed to get was Chen Zhiwen's reply, not hers.

"It's business as usual within the company, and there's no need to deliberately cater to it." Chen Zhiwen said again.

In this era, Japan's economy and science and technology are very strong, and it is not bad to describe it as "the light of Asia", and many people in Asia worship Japan, and Morita Sacho is also one of the most powerful entrepreneurs in Japan, and he will definitely make many people pay attention to it when he comes to Hong Kong, including people from his own company.

"Okay." Angel nodded and said.

On July 10, at Hong Kong's Kai Tak Airport, Japan's Sony business jet successfully parked on the airport runway.

Ma Zhiqiang, president of the Hong Kong Chamber of Industries, personally came to pick up the plane, because many Hong Kong electronics companies are now OEM for Japanese companies, and the Japanese bigwig came in person, so he naturally wanted to give enough face, and at the same time, the Hong Kong government's Commerce Bureau also sent a deputy director.

When Morita Shoff came to Hong Kong, Hong Kong's financial media also paid more attention, and many reporters also brought cameras to shoot from various angles around them, watching everyone shake hands with each other.

After getting to know all the names, one of Morita Sauo's assistants asked, "Midea Electronics, isn't there anyone coming?" ”

"Midea Group is already waiting for Mr. Morita at their company's headquarters." Ma Zhiqiang said with some embarrassment.

For him, it can be said that it is a great thing for the Japanese business god to come to Hong Kong, but the company of the United States only replied that it would allow people to visit, and the day before yesterday, he personally went to the headquarters of the United States to persuade Chen Zhiwen.

Ma Zhiqiang, the president of the Hong Kong Chamber of Commerce, still has face, and Chen Zhiwen is polite to him, but when he heard that he wanted him to go to the airport to pick up people together, he was directly rejected by Chen Zhiwen, Ma Zhiqiang also understands that Midea is now somewhat famous in the global electronics industry, even if it is not as good as Sony, but there is no need to slap people, but when he proposed to let Midea send a high-level district to pick up the airport, he was also refused, Ma Zhiqiang was almost anxious to vomit blood, and he didn't have to give this face.

But at this point, we can only tell the truth.

The assistant was stunned, he had followed his boss to so many countries, and the presidents of some small countries had picked up the plane, but now he came to Hong Kong, but this happened.

"Then let's go straight to the United States." After listening to the translation of the simultaneous interpretation beside him, Morita Shaofu did not have any abnormal expression, and said directly.

"Mr. Morita, do you want to go to the hotel to rest for a while, or you can have a lunch, and then go to the United States." Ma Zhiqiang said.

"No, let's go straight ahead." Morita Shofu said to the translator.

After listening to the translation, Ma Zhiqiang couldn't say any more, so he could only agree, and under some arrangement, a convoy of Rolls-Royce and a number of Mercedes-Benz cars drove towards Admiralty with a group of people from Morita Schoft.

After a while, the car came to the Galaxy Building, which is also the headquarters of Midea.

The door was bleak and desolate, and no one was lined up to welcome him, and after Morita Sauv got out of the car, he was a little suspicious that he had come to the wrong place.

Ma Zhiqiang was a little embarrassed and said, "Mr. Sheng Tian, let's go in first." ”

"Okay." Morita Shaofu also seemed to understand a little, nodded in agreement.

After walking into the gate of the building, Ma Zhiqiang hurriedly trotted to the front desk of the hall, fortunately, the front desk had already known about the arrival of Sheng Tian Shaofu, and was directly ready to take the group to the office on the highest floor.

This finally let go of Ma Zhiqiang's heart that was hanging just now, if Chen Zhiwen really didn't take Sheng Tian Shaofu seriously, he would be caught in the middle as a hospitality, but he would not be able to get off the stage.

After taking the special elevator, after reaching the 46th floor, Chen Zhiwen was already waiting at the elevator entrance.

"Hello, Mr. Morita." Chen Zhiwen looked at the old man in front of him who was still in good spirits, and said neither humbly nor arrogantly.

Although I don't like Japanese people very much, but I don't really don't give face at all, Morita Shoo, who can be regarded as a famous figure in the history of business, has a great role in promoting radio, music playback, and color television.

But it is also limited to this, Morita Schauf's role is mainly for Sony, for Japan, he developed Sony into a global electronics giant, and raised Japan's electronics industry to a certain extent, compared with those businessmen who have played a role in human history, such as Steve Jobs proposed the concept of personal computers and invented smart phones, Bill Gates launched a visual operating system, and Musk's propulsion of electric cars and recyclable rockets, they are far from the same level.

"Hello, Mr. Chen." Morita Shofu bowed slightly, and he didn't know what level of etiquette was in Japanese culture.

"This way, please." Chen Zhiwen turned sideways to guide the direction, and a group of people went to the inside of the building, where some fruits and drinks were also prepared.

Lei Shengli also came here, with the help of simultaneous interpretation, he began to introduce to a few people behind Sheng Tian Shaofu, this floor of the office belongs to Midea, in addition to some high-level offices, conference rooms, and a very large exhibition hall, all the products of Midea have some samples here.

Morita Shofu didn't speak, just listened to the translator's introduction, these household appliances are very ordinary, and he didn't have much interest until he walked in front of the three arcade machines.

Lei Shengli spent a few minutes to introduce the gameplay of the three games, and with the permission of Morita Schof, several little Japanese began to play, and after a while, they played very hard, if it weren't for Morita Schof here, it was estimated that they would all be loud.

Seeing that his subordinates were so easily addicted to it, Morita Shofu was even more surprised, he had actually played these games, but obviously not so much fun.

"Haven't you all played?" Chen Zhiwen approached the beautiful female translator and asked.

The female translator shook her head and said, "I've never seen anything like this in Japan, and they should be the same." ”

"The bar culture in Japan is not well developed, so the way it operates in the United States does not work in Japan." After the female translator whispered her conversation with Chen Zhiwen to Morita Shofu, Morita Shofu explained.

"I know, in the whole of Asia, there are basically no bars." Chen Zhiwen also nodded and said.

The mainstream market for arcades is bars, and even if Henry Morgan uses his connections to deliver arcades to many shopping malls, universities, and even airports, these are limited, and they are not an order of magnitude compared to the tens of thousands of bars scattered all over the United States, and similarly, Europe is basically the same for all white people.

On the Asian side, there are not many bars at all, one is that the economy does not allow it, and the other is that the culture is different, in Japan, a developed country or a developed city in Asia, there may be some, but it is not very large-scale at all.

The most common game arcade in later generations is not yet available, mainly because the arcade machine is too expensive.

"It's a pity that Japan's current consumption power has basically reached a quarter of that of the United States, and it's a pity that this market has given up." Morita Shov said.

"What does Mr. Morita think?" Chen Zhiwen asked.

"Can we go somewhere quieter and talk?" Morita Schov said again.

"Yes." Chen Zhiwen nodded and said, there is a reception room next door, we can go there, there is the sound of games here, and the two bosses of them are here, so they are probably not comfortable playing.

After talking to Lei Shengli, Chen Zhiwen took Sheng Tian Shaofu and the female translator to the next door.

The reception room is located facing south, and the sun is high on this day, with only a small amount of sunlight coming in, which is not dazzling, but makes people feel refreshed.

"Sit down, what does Mr. Morita drink?" Chen Zhiwen asked.

"Ordinary tea will do." Morita Shov said.

After An Qi received the order, he walked to the side to make tea, and Chen Zhiwen asked, "What Mr. Sheng Tian just said, do you have any ideas?" ”

"Yes, the success of the arcade machine depends on the bar culture in the United States, but it doesn't work in Japan, such a big market, it would be a pity not to develop it, so my idea, Sony to obtain the exclusive agency rights of Midea Group in Japan, use our resources, and quickly expand the Japanese market." Morita Schov said with a smile.

"However, we already have several distributors in Japan." Chen Zhiwen said.

In the early stage of development, because he needed to rely on Henry Morgan's resources to quickly open the market and advertise for the rest of the world, Chen Zhiwen acquiesced to Henry Morgan's exclusive agency in the United States.

And other places are different, one is that when these places were developed, Midea has already gained a lot in the American market, and the second is naturally the success of the United States, which itself is a bargaining chip, therefore, many larger European countries have two or three dealers, although Japan cannot develop bars, but each island has chosen one, but the sales are a little too poor.

"This point Mr. Chen rest assured, Japan's internal affairs, I Sony to solve it myself, as long as you agree, I will naturally persuade the current Midea agent in Japan." Morita Shov said.

"Okay, if you can do it, I'll have no problem here, but it's the same question as before, how can Japan develop without a lot of bars?" Chen Zhiwen asked.

With Sony's position in Japan, it is indeed not difficult to suppress a few small distributors, especially since this distribution task can hardly open the market in Japan.

"Aliga Knife." Angel walked over and handed the tea to everyone, and Morita Schov thanked him.

After taking a sip of tea, Morita Shofu said, "Good tea." ”

"If Mr. Morita likes it, I can give you some," Chen Zhiwen said with a light smile, the tea he prepared in various reception rooms and offices is the top tea and coffee purchased by the client from the mainland, and the taste is very good, and many people around the world who like to drink tea have never had this kind of taste.

"Thank you." Morita Schov nodded, and said: "Let's get to the point, there is no bar culture in Japan, but there is a lot of KTV culture, this KTV, is a place where big guys go to sing together, in fact, every bar also has it, but it's just a little different." ”

“KTV？” Chen Zhiwen immediately flashed in his mind that in addition to this familiar word, he had never thought about this place, but he still had some questions, so he asked: "Mr. Morita, KTV is generally based on single rooms, which is completely different from the open bars in the United States, and in each KTV, the customers are also fixed, which is not conducive to the business model of the arcade?" ”

"It's true that there will be a big difference, so you can't copy the American model." Morita Shofu said with a smile: "The first problem is the price, the price of American arcade machines is too expensive, which is absolutely impossible to succeed in Japanese KTV." ”

"The price of the arcade machine is uniform all over the world, and it is impossible to be cheaper in Japan." Chen Zhiwen shook his head and said. If the price is different, then the smuggling situation must not be busy?

"I'm not talking about new games, but two years ago, such as "Snake", two years have passed, the price of the same chip has fallen by more than half, I think the price can also drop significantly, right?" Morita Shofu asked.

(End of chapter)