100 years ago, a Japanese started by producing paper poker and named it

"Nintendo" is an ancient Chinese saying

The meaning of "do your best and obey the destiny of heaven". To the generation of grandson Yamauchi Pu,

"Nintendo" changed manual production to modern production. In 1953, Yamauchi switched to the production of plastic playing cards, making a fortune because of their durability.

In 1955, he signed a contract with the American Disney Company to mass-produce poker with images of Mickey Mouse, Donald Duck and Snow White, and made a fortune on children.

In 1959, when Nippon television was planning to broadcast the crown prince's wedding ceremony, Yamauchi took the opportunity to invest in a 15-minute video aimed at children's curiosity

The "Poker Magic" program was a sensation, and sales skyrocketed. Soon after, he launched again

"The Magic Hand"

"Super machines" and so on can really be described as a lot of money. But in the 60s of the 20th century, plastic poker fell into a trough, Europeans and Americans still liked cards, and other projects were also blocked.

Yamauchi was tenacious, and in 1969 he began to work on the development of video game consoles, which were combined with video game consoles for electronic video recorders, and later with home color televisions, and there were more and more games to choose from.

"Nintendo" is like a whirlwind. Launched in February 1979

After the "Space Fever" console, Nintendo returned to the Japanese toy maker

The throne of the "Emperor". Later, Nintendo went to the United States, and by 1990, there was 1 Nintendo console in every 5 American households.

A magazine said: American kids don't have Nintendo, it's a pity that they don't have baseball gloves. Arakawa, Nintendo's subsidiary manager in the U.S., found that parents in the U.S. were worried about their children getting hooked

After "Nintendo", sports were reduced, so a call was quickly introduced

The game console of the "power table", when children play, they must run, jump, touch and other ways to control the characters on the fluorescent screen.

is so sarcastic, how can business not be booming. 1999 year. Nintendo's sales in the U.S. rose to $2.7 billion.

Their success is precisely the clever use of fishing in troubled waters, taking advantage of the parents' worries about their children, and using them for their own purposes, coming up with a clever plan that kills two birds with one stone.