After Zhou Xin came to this era, he only had one feeling, that is, there were opportunities everywhere, and it was difficult for an era with so many opportunities to appear again.

The explosion of technology concentration in the three decades from 1990 to 2020 has brought a lot of dividends to the countries participating in the chain of economic globalization, and the members of these countries have also enjoyed the dividends.

As the biggest beneficiary of the last 20 years of the past 30 years, countless Chinese people have changed the fate of themselves and even their families by relying on the tide of the times. In those days, it was possible to have a direct ratio between effort and reward, and young people who did not enjoy the dividends later would be dissatisfied with their efforts and barely surviving.

This is especially true in the Internet field, where there is not even one-third of the demand that has been tapped out by people, and if you count the mobile Internet, there is not one-tenth of it.

After Zhou Xin heard the host's question, he fell into memories, and he was glad that he chose to go abroad to start a business after coming to this point in time at the turn of the century. Waiting for the successful completion of the golden body shaping abroad before returning to China to run the business is an important measure to effectively avoid unnecessary rip-offs.

If you start a business in China, you must first face regulatory uncertainty, secondly, you have to face a lot of unknown risks, and finally, even if you succeed, the valuation of a Chinese enterprise of the same size can be much lower than that of Ameriken.

Zhou Xin got his thoughts back from the deviation, and then said: "I think the entrepreneurship of Internet companies is the same logic as solving problems.

A problem will have different solutions in different environments, and the underlying logic may be the same between different solutions.

If you want to achieve your goal, you need to grasp the core contradiction. A very simple example, why from the wave of the Internet that emerged after 95 years, the same e-commerce, the rise of foreign trade e-commerce sites such as Alibaba in China, and the rise of American can be e-commerce sites such as eBay and Amazon?

This is because the needs of the two countries are different, the vast majority of people in China do not have computers, do not know what the Internet is, do not believe in online shopping, and lack the demand for online shopping, while the foreign trade industry has this demand. As for Americacan, Americacan's biggest consumers are its own nationals, and their home goods are costly and only developed countries can afford such high prices.

Therefore, the target users of the Ameriliken e-commerce website are domestic consumers, so their business form is a B2C model for individuals, while Huaguo's e-commerce is concentrated in the field of foreign trade, and domestic consumers do not support e-shopping in terms of hardware or concept, so the business form of Huaguo e-commerce is a B2B model for enterprises.

For the same problem, e-commerce needs to connect the consumer side and the manufacturing side, and the difference in the consumer side has led to the completely different e-commerce business forms between Huaguo and Ameriken.

This is the difference caused by different consumer groups, as well as the difference caused by different policies, for example, the same Q&A community, Ameriken has electronic payment, so Quora can do paid Q&A, there is no electronic payment in China, and if you rely on the model of point card, there is no way to expand the scale of paid Q&A.

Therefore, on the Internet, it is necessary to conduct targeted analysis for different situations.

It's not so much that I can understand the needs of both Chinese and Amerionians in the Internet field, but that I know some of the underlying logic, and then I can analyze them in different situations.

In recent years, there are also companies in Huaguo that have gone overseas one after another, such as Tencent and Alibaba, they are doing well in Silicon Valley, among which Tencent is mainly making enterprise instant messaging software, and I just gave the initial idea.

After tempering, they have a much more accurate grasp of the needs of Ameriteng from the product side than me, not only more accurate than me, but also the competitors in the same industry are unable to find the north, you must know that the competitors in the same field are giants like Microsoft, Yahoo, AOL.

The same is true of Alibaba, they mainly help America's supermarket chain to make online shopping sites, and it is not profitable to do online shopping sites themselves, but Alibaba can quickly establish contact with customers in the process of making online shopping sites, build a bridge between Ameriken's supermarket chains and foreign traders in China, and turn these supermarket chains into customers of Alibaba's e-commerce business.

That's a lot of power.

Judging from the experience of Alibaba and Tencent going overseas, the ability to solve problems is common, and Chinese Internet companies can achieve the same level of success overseas as in China after clarifying what problems they can help overseas users solve.

Of course, I also want to give a piece of advice to domestic Internet companies here, that is, it is very good to go overseas, this is a blue ocean market, and you can enjoy a lot of dividends, but it is best to go to countries with sound laws and regulations, and some countries with imperfect laws and regulations will not be able to bring back profits. ”

This is talking about Ah San, and he can't bring it back if he makes money, not only Chinese enterprises, but also European and American giants don't ask for anything good in Ah San. For foreign investors, Huaguo's business environment is 90 points, and Na Asan's business environment is only 30 points.

In the past year, after supporting Alibaba to go overseas, Alibaba has also brought unexpected benefits to Zhou Xin, that is, Alibaba and Xinyun supporting play.

Americon has some supermarket chain brands, their strength in informatization is relatively weak, in order to establish an online shopping website, it also involves users online payment, online delivery and other high concurrency functions, the demand for network and bandwidth is relatively high.

At this time, the pre-sales team of Xinyun will come out to calculate an account for the enterprise, and choose the public cloud service of Xinyun, which can achieve the purpose while reducing the cost by at least one-third.

And we are ready to support you to expand dynamically according to your needs.

This also brought the first enterprise customers to Xinyun, which was previously dominated by individual developers.

As for why Tencent can't bring customers to the new cloud, it's because Tencent does enterprise QQ, which involves a large number of sensitive information of enterprises, and it is difficult for enterprises to rest assured that this part of the data is placed on the public cloud.

The moderator continued to ask: "Mr. Zhou, what you said already belongs to the field of methodology, not only in the field of Internet products, but also in our lives to establish similar solutions to deal with the different difficulties encountered in life.

Just now, Mr. Zhou mentioned that Internet companies go overseas, and also cited two Internet companies that have been effective in going overseas, Tencent and Alibaba.

We all know that there are emerging investments behind these two companies, that is, Mr. Zhou's investment, let's ask you one by one, I would like to ask you how to choose in the process of investing in enterprises?

What type of companies are you more preferred?

When the first Internet conference was held that year, you met with the entrepreneurs of Internet companies one by one at the Yanjing Marriott Hotel, and set the investment quota and share ratio one by one. That's a remarkable ratio.

At the same time, companies such as Shanda, Alibaba, and Tencent have higher valuations than many listed Internet companies.

Among the companies you rejected, some of the Internet companies that seemed to be in full swing back then have either closed down or are far from having the momentum they had back then.

I believe it's not just me who is interested in this question, but we in front of the TV are more interested in this question, how do you choose the companies you want to invest in, and what are the characteristics of the companies that you value more? ”

Seeing that Zhou Xin was thinking, the host paused for a moment and continued: "You just mentioned that emerging investment is operated by domestic managers, but the early investment projects are selected by you one by one, you must be quite experienced in this area, you can talk about experience, or talk about interesting things back then." ”

Among the companies invested by Zhou Xin at the end of 1999, Sohu and NetEase were successfully listed, while the huge Yitang Network had collapsed, and Sina was far less alive than before.

The macroeconomic environment was so poor that there was only a brief window between the Nasdaq recovery and the Twin Towers crash that allowed Huaguo's Internet companies to go public, and Sina missed that window and caused them not to go public.

Their lack of listing is not unrelated to the fact that Zhou Xin did not invest, and there was no certification of Zhou Xin behind them.

Sohu has made a double attack in the Q&A community and search engine field, while NetEase has hyped it up in mailboxes and portals, resulting in Sina's market share and user stickiness declining.

After Mphone entered the Chinese market, the Weibo to be launched directly dug up the foundation on which Sina relied for its survival in the future.

Zhou Xin judged from public information that if Sina did not seize the opportunity, according to the current development trend, it would collapse in three years at most.

For Internet companies, especially those that do not have profitability, going public is crucial, and going public means that you can get low-cost capital and be able to survive until you find a profit model. In the incremental era, losses can survive, but in the stock era, no matter how many users of Internet companies can not tolerate losses.

Even Twitter, which can be said to be an overseas national-level application, can limit the number of user views after being acquired by Musk, and only by paying to view more posts can it be.

If Zhou Xin came to 1998 a few years later, he would probably have the illusion of living for a long time. The French began to blame social media and video games for bringing bad young people, and Twitter began to impose mandatory fees.

Zhou Xin replied: "I am more of an intuition, from my personal point of view, to judge whether I like the company's products or not, this is the first place." ”

Zhou Xin didn't want to talk more about this issue, but then he thought about it, it would be good to talk more about this issue and bring overseas investment institutions into the pit.

"The second is the founder team, and I will judge how the founder team is, because in the last few days of '99, I met with the founders of these Internet companies one by one at the Marriott Hotel, and we had a long chat, and I would judge from the small talk whether the founders of the company had the characteristics of entrepreneurs that I thought they had.

After satisfying both points, I will give an estimate based on the scale of users, the current situation and historical valuation, because I am relatively rich, so I will be very capricious.

At that time, the largest valuation of those companies was only $20 million, and even if I gave a double valuation, $40 million was nothing, and the price I opened was relatively high.

Because I just finished bragging at the Internet conference the day before, saying that I would invest one billion US dollars in China's Internet companies, I will even deliberately give a higher valuation when I talk about investment later. ”

In the talk show, the host will continue to ask after Zhou Xin pauses for more than three seconds after speaking: "In fact, we look back now, among the companies we invested in back then, do you not think much about whether they have benchmarking companies in Silicon Valley?"

Because as far as I know, when overseas venture capital institutions invest in Internet companies in China, the most important thing is whether they have a benchmark company in Silicon Valley, if they have a benchmark company in Silicon Valley, whether the benchmark company in Silicon Valley is listed, and what is the valuation.

Overseas venture capital institutions almost all give valuations based on this logic. ”

Zhou Xin shook his head and said: "I don't value this, entrepreneurs in Silicon Valley are also people, entrepreneurs in Huaguo are no worse than entrepreneurs in Silicon Valley, not in Silicon Valley, Huaguo can have it."

For example, enterprise instant messaging software was first available in Huaguo, and then Internet companies in Silicon Valley began to imitate their own enterprise instant messaging software.

I never refer to this indicator.

As I mentioned earlier, there are common needs in foreign and domestic countries, and I don't think that all foreign Internet companies have tapped these needs.

In the past, even if the world's Internet companies were counted, they only mined a small part of human needs. Chinese enterprises can also be bold and innovative, if you have capital needs, even if you come to find emerging investment, we will not not invest because your business model is not available in China. ”

The host applauded, and from the conversation just now, the host realized that Zhou Xin was full of confidence and had his own thinking and persistence in things, and from his past interviewees, Zhou Xin had enough potential as a successful person.

The host said: "It can be seen that Mr. Zhou is very confident in the Internet field, not only in the Internet field, but also in the field you are involved in. ”

Zhou Xin said: "Because I have always been a problem-oriented entrepreneur, I have been on the road, and I have been working hard to solve the problems that exist in reality.

Like Xinxin Technology, we have launched Bluetooth chips and mobile phone chips before, but for the majority of consumers in China, the chips of the A series are too expensive, and the Mphone is also too expensive.

Therefore, Xinxin Technology is about to launch an integrated chip solution, TK series chips.

With this model, the price of mobile phones can be hit below 1,000 yuan. ”

This belongs to the purpose of participating in the top two TV shows this time, and I want to tell the enterprises in Huaguo, do you want to make mobile phones? If you want to contact Xinxin Technology, we have the simplest solution, and we can launch your own brand of mobile phones at ultra-low cost by taking our solution.

The host was obviously surprised, even though he had heard Zhou Xin mention that their solution could make the cost of the mobile phone to the level of 1,000 yuan.

You must know that the price of PHS is about 800 yuan now, if the telecom package is selected, the price is 300 yuan, and if it is a card machine separated PHS, the price is eight or nine hundred RMB.

In the early days, PHS calling cards could not be removed, and they were also called card machine integration.

If the price of mobile phones can reach the level of 1,000 yuan, then the PHS market will be squeezed to a great extent.

The host asked: "Can you tell us in detail about the TK series of chips, and how to hit the price of mobile phones to the level of 1,000 yuan through this set of chips?" ”

Thousands of yuan are conservative estimates, if the mobile phone manufacturers have no bottom line, the price can drop to about 500 yuan if there is a price war.

Zhou Xin said: "The full name of the so-called TK is Turn-key, that is, turnkey, and we call this solution turnkey.

Nowadays, mobile phones involve different development processes of mobile phones, and now when manufacturers design mobile phones, they need to get the reference design from the chip manufacturer, usually from ARM.

Then transform it according to its own needs and determine the accessories and components.

The second is the development and debugging of drivers, product motherboard design, further debugging of software and hardware, and finally finalization. The whole process is cumbersome and requires a large number of professional and technical personnel.

With the turnkey solution we take, what we provide to the mobile phone manufacturer is no longer the design drawings, but the motherboard and the list for reference that have assembled the main components, and the mobile phone manufacturer only needs to choose to purchase the mobile phone screen, microphone, speaker, and shell compatible with the motherboard according to the list.

Finally, these peripherals and motherboards are assembled, OEM packaged, and can be put on sale. Mobile phone development does not require or requires only a small number of R&D personnel. ”

Zhou Xin continued: "Of course, there will also be a problem, that is, mobile phone manufacturers who rely on this solution, because their cost is only the motherboard, accessories and assembly costs, will definitely fight a price war, and it is difficult to give birth to high-end domestic brands."

In the short term, it is impossible to change the situation that the high-end brands in the Huaguo mobile phone market are all overseas brands. ”

The current Huaguo mobile phone brands mainly include Konka, Bird, Kejian, etc., which basically rely on low prices to win, and are standard low-end players.

The price of domestic mobile phones can be as low as about 1,000 yuan, and more than 2,000 domestic mobile phones can be regarded as high-end, and foreign brands can easily sell for more than 3,000 yuan.

Among them, the Samsung A288, which has 11 built-in mobile games, can even be sold for a high price of more than 7,000. When the Samsung A288 was first launched in the Chinese market in 2000, the price was 7800 yuan, and then it fell to 6080, and in 2002, the price fell to 3370 yuan.

Samsung's price plunge is also a tradition.

The host was obviously aware of the power of this thing, and he asked, "Then this will lead to a large number of mobile phone brands in China."

My personal point of view, there is a threshold for mobile phone manufacturing, and only manufacturers with certain strength can enter this field, after Xinxin Technology launches the TK series of chips, there will be no threshold in the mobile phone industry, which will lead to a large number of mobile phone brands on the market for a while.

Will this lead to the further deterioration of the situation of domestic mobile phone brands staying in the middle and low end? ”

Zhou Xin nodded: "There is such a risk, but compared with the benefits, the risk is negligible."

Consumers in Huaguo can enjoy low-cost products, and mobile phone manufacturers can also reduce costs.

Under full market competition, a competitive brand will naturally be born.

Including my Matrix is also about to enter the Chinese market, Matrix is also a Chinese brand, I believe that after Matrix enters the Chinese market, it will change the current situation that high-end mobile phone brands are full of foreign brands. ”

After Zhou Xin's interview was broadcast, it sparked heated discussions in China, and the media will turn out Zhou Xin's successful history and then conduct in-depth discussions in combination with this interview and discussion, hoping to find out the practical significance.

The discussion on the online forum about Zhou Xin's TV interview will be more detailed, and will focus on different places in this interview.

"I didn't expect Zhou Xin, a guy with thick eyebrows and big eyes, to start standing up for his own products, and he had not accepted TV interviews before, and now Mphone is going to enter the domestic market before he starts to accept TV interviews, which is tantamount to implicit advertising."

"What kind of implicit advertising, isn't this obviously an advertisement, but I don't think it's for the Mphone platform, it's more for the mobile phone chip platform that Xinxin Technology is about to launch.

Mphone is famous enough, and as an epoch-making product in the field of mobile phones, there is no target user who does not know this thing. You must know that Samsung mobile phones can be sold for a high price of more than 7,000 when they are first listed, isn't it because of the built-in games and good-looking appearance?

Mphone can download hundreds of mobile games from the app store, and the appearance is far more in line with the male aesthetic than Samsung phones, plus Weibo, features, target users have already prepared their money, such as me.

However, the mobile phone chip mentioned by Zhou Xin was a bit unexpected to me, and this should be a special product of Huaguo. ”

"That is, since the beginning of this year, when Matrix announced on its official website that it was about to enter China, how many times has the Chinese media helped Mphone promote it for free? I'm hoping for a lower price for the Mphone now, and I'd definitely buy it if it's in my early 3000s. ”

"The early 3000s are kidding, the price of the Mphone at Ameriken is 599 US dollars, so according to the exchange rate, it has to start at 5000, right? However, the biggest problem with Mphone is that the network fee is too expensive, and I think the phone itself is okay, but the network fee is really unbearable. GRPS network fee is 10 yuan 30M, if you brush Weibo more, it will be 100 yuan casually. ”

"TK chips are really special for Huaguo, looking at the new products of Zhou before, whether it is hardware or software, they are all for Ameriken users, and Mphone is also listed abroad before returning to China.

TK, an integrated solution that can reduce the cost of mobile phones to less than 1,000 yuan, is obviously designed for the vast number of low-income people in China who have mobile phone needs. That's pretty rare. ”

"It's not that there is a lot of pressure to engage in chips, thousands of people around the world of Xinxin Technology are waiting for Zhou Xinyang, how long can they last with their own money? You have to find a business scenario. The mobile phone is a big cake, and everyone has to be excited. ”

Here are some of the discussions about this TV show on the Tianya Forum, and the most discussed questions about this TV interview on the Fox Suspicion are:

"Do you agree with Zhou Xin's claim on the TV talk show that Matrix is a Chinese brand?"

Today it was changed to 6K, and it will continue tomorrow.

(End of chapter)