"He Ling, in the next few days, Xingchen Automobile will become the official designated reception car for the Olympic Games, and it will be reported as a special topic."

"We want to make sure that at least one original article appears every day in the most prominent position on our website."

Autohome, Yu Yu is obviously going to be busy until late tonight.

This afternoon, Xingchen Automobile and the Olympic Committee have officially signed a contract.

Naturally, the relevant reports are about to begin.

As a brother enterprise of Xingchen Automobile, Autohome naturally cannot drop the chain at this time.

So even if Volkswagen also sent the advertorial, they only published the relevant news in a less conspicuous position.

Yu Yu also knew that such an approach would definitely offend Volkswagen, and even some other car companies felt that Autohome's approach was biased.

But his thinking is very clear, and at this time, the boss's idea is the most important.

I have to say that after that job change, his perspective on the problem has obviously become more suitable for the needs of the workplace.

"For such a thing, if we want to make a special feature, we may not have enough material."

He Ling was naturally able to realize the importance of this matter.

However, it is difficult for a good woman to cook without rice.

Xingchen Automobile has only announced one model of Ziweixing, and this model has not yet been officially listed, and there are few related pictures and other materials.

This requires her to write an article or two, and there is no problem.

But to make it a topic, there is pressure.

"This is easy to do, I have just contacted Minister Zeng of the Xingchen Automobile Sales Department, and she will cooperate to provide us with some materials."

"In addition, they will also provide us with some blockbuster exclusive information and cooperate with us to continue to do this topic."

The problems that He Ling can see, Yu Yu naturally knows.

So after listening to her concerns, she immediately gave a solution.

"Blockbuster scoop?"

He Ling was happy in her heart, and it was easy to do it if she had materials.

There is no problem with how many articles you want.

"I heard that Xingchen Automobile is preparing to launch two more models before the Olympic Games, one of which is a sports car and the other is an SUV."

"These two messages, can they be used well?"

Although Yu Yu has very limited information, it is not a problem to write a few more articles based on this news.

"This ...... Are they really going to build sports cars and SUVs? ”

He Ling was shocked, felt a little surprised, and a little worried, "This is very different from the development path of ordinary car companies." ”

"Taking this opportunity to hype up a few more articles, there is no problem at all."

Hearing He Ling say this, Yu Yu couldn't help but smile on his face, and continued: "I think that in addition to the news of these two new models, there are many articles that can be done on this different development path. ”

"When the time comes, you can play well."

……

The Autohome is in full swing to promote the news of Xingchen Automobile, and some other automobile media will also have some reports to a greater or lesser extent.

As a result, the attention of Xingchen Automobile in the Chinese automobile industry has naturally risen to a new level.

In particular, the news of Xingchen No. 2 and Xingchen No. 3 came out, which made many people feel the ambition of Xingchen Automobile.

"Mr. Wang, I didn't expect Xingchen Automobile to be able to cooperate with the Olympic Organizing Committee, I knew that we would also try it."

Lian Furong was a little remorseful and talked to Wang Ying there.

In his opinion, the development of Great Wall Motors this year is definitely very competitive for Huaxia's own brands.

More than 7 months have passed in a year, and the sales volume of Great Wall Motors has exceeded 100,000 units.

Today, it is determined that it can exceed 150,000 units, or even hit the high target of 200,000 units.

In particular, the H6 model performed very well, with sales exceeding 5,000 units last month and increasing every month.

According to this rhythm, it is not very difficult for H6 to achieve the goal of monthly sales of 10,000 units.

"Although our development speed this year is okay, we are still a little inferior to international giants such as Volkswagen and Toyota to compete for the position of sponsor of the Olympic Games."

"With that money, we might as well put in one more SUV, maybe it will be better to promote sales."

Wang Ying made trouble very clearly, and there was no jealousy because of the Xingchen Automobile incident.

Great Wall Motors can have such a fast development speed, and she, the general manager, still has credit.

Although many times, she also has to listen to some instructions from her boss, but she still has a lot of say in the company's specific business policy.

"That's right, I heard that Volkswagen plans to invest hundreds of millions of dollars in this event."

"If you add in the variety of vehicles provided, the cost is even greater."

Hearing what his boss said, Lian Furong immediately changed the way he spoke.

"This time, Volkswagen's sponsorship activities were intervened by Xingchen Motors, and it is estimated that there will be a lot of dirt between the two of them in the future."

"Mr. Cao's arrangement, although it is a great thing to enhance the brand influence of Xingchen Automobile."

"But for Nanshan Group, it may not be a good thing."

When Wang Ying said this, Lian Furong was stunned.

What do you mean?

Why is it not a good thing?

As if to see what Lian Furong was thinking, Wang Ying continued: "Volkswagen is now a big customer of Nanshan Group. ”

"Their gearboxes are not only used for some models of Modu Volkswagen and Chuncheng Volkswagen, but also exported to German Volkswagen."

"Even other parts such as wheel bearings are also supported on many Volkswagen models."

"In this case, Xingchen Automobile offended Volkswagen, do you think it will have no impact on the supply of parts to Nanshan Group?"

As soon as Wang Ying said this, Lian Furong immediately understood.

If he were a Volkswagen person, he would definitely have a great opinion about Xingchen Automobile.

Then it is almost inevitable that some necessary measures will be taken.

"Harvest the mulberry elm, lose the east."

"For Nanshan Group, it's not necessarily a good thing."

Fortunately, things have nothing to do with Great Wall Motors, and Lian Furong is completely lively.

Naturally, other companies are also like Great Wall Motors, and they are quite touched by some news of Xingchen Motors.

"Mr. Li, it seems that Cao Yang is serious about engaging in cars."

"A model has not yet entered mass production, and it has begun to win the position of the designated car for the official reception of the Olympic Games."

"Looks like they've used a lot of resources."

Peng Lin, the head of Geely Automobile's sales department, couldn't help but chat about the news in recent days after a meeting with Li Su.

"Xingchen Automobile's Ziweixing, if the final mass production state can also achieve that appearance, no matter what the final sales are, it can leave a strong mark in the development history of Huaxia Automobile."

"That look is really amazing."

"Coupled with the fact that there is the world's first gimmick equipped with an 8AT automatic transmission, maybe they will really play something famous."

"But fortunately, their market positioning is completely different from ours, otherwise I really wouldn't have the confidence to compete with them."

Geely Automobile's development in recent years has also been very rapid.

In particular, the launch of a new model Emgrand sedan this year has brought Geely a very big harvest.

Up to now, the cars of domestic independent brand car companies, except for BYD's F6, have no car sales of the same level higher than Emgrand.

Either the price is lower than Emgrand, or the sales volume is lower than Emgrand.

Anyway, it borrowed from Toyota's CAMRY's Emgrand, and now it is a pair of kings in the hands of Geely Automobile.

It has raised Geely's influence to a new level.

"That's just as well."

"Nanshan Group's technology accumulation in the field of gearboxes is indeed deeper than everyone imagined."

"This quietly became the first company in the world to develop an 8AT automatic transmission."

"Nanshan Engine is estimated to become the largest engine company in China this year, supplying almost all independent brands."

"I heard that Dongan Power and Aerospace Mitsubishi are going to hate Nanshan Engine to death."

Geely Automobile's engines are now purchased from Nanshan Engine, so Peng Lin naturally has a better understanding of the relevant situation.

"The success of Nanshan Group shows that it is not as difficult as everyone thinks to take the route of developing its own technology."

"In the past, we didn't have money, so we didn't have the conditions to spend a lot of money on research and development."

"Starting this year, the company's operating conditions should be greatly improved, and the investment in research and development should also be increased in a timely manner."

"I hope that the next generation of new models, eighty percent of the engines can be produced in-house."

As an entrepreneur with a lot of ideas and brains, Li Su naturally didn't want Geely Automobile's engines to be purchased from outside all the time.

This feeling of the core lifeline in the hands of others is not good at all.

"I'll discuss with Dean Takamatsu Lin of the research institute to see how to plan new models in the future."

Peng Lin was a little big when he heard Li Su's idea.

The parameter level of Nanshan engine is first-class in China, and there are few companies that can make their own engines better than Nanshan.

If Geely uses its own engine in the future, it is estimated that it will become more difficult to sell and advertise.

Of course, Peng Lin definitely had no way to say this to Li Su.

……

"Mr. Wang, this Xingchen car quietly released a satellite for everyone."

"During this time, I also heard that they seem to be working on hybrid powertrains."

"Combined with the situation of Xingchen No. 2 and Xingchen No. 3 that broke the news on Autohome, Mr. Cao is ready to do a big job."

In BYD's canteen, Liang Chuanqing talked to Wang Fu with emotion.

As the head of research and development of BYD Automobile, Liang Chuanqing knows better than anyone how difficult it is to make a new model.

However, the three models of Xingchen Automobile seem to be newly developed.

This is something that BYD Auto has not dared to do until now.

"Their gearbox sales and engine sales this year should have increased a lot compared to last year."

"Especially the various types of engines, this year is a complete explosion."

"Whether it is the Great Wall H6, which is now hot-selling, or Chery Tiggo, Geely Emgrand, or our S6, F6 and F3 that will be launched soon."

"These are all using Nanshan's engines, and this alone can contribute to the sales of three or four hundred thousand engines this year."

"Not to mention that some other models and some other manufacturers are also using their engines."

"I heard that Nanshan Engine has been busy increasing production this year, and the products are in short supply."

"In this case, Nanshan Group's earnings this year should be very good."

"If Mr. Cao dares to start two new models at once, it is also the reason why Mr. Cao dares to fight for Olympic sponsors."

It is also an enterprise in Lingnan Province, and Wang Fu is still very concerned about Nanshan Group.

Looking around, except for Warwick, which is in the same city, there is no private enterprise whose development can be comparable to BYD. ：

Sometimes, Wang Fu can't help but have a feeling of both Yu and He Shengliang.

"The performance of Nanshan engine and Nanshan transmission this year is indeed very good."

"The main thing is that there is no rival in the industry."

"This situation, although there may be some changes in the next few years, it is estimated that everyone will consider their own production first, and the gearbox must be mainly purchased from Nanshan gearbox."

"After all, the gearbox seems simple, and it's really not that easy to produce a good automatic transmission."

"Nanshan gearbox is now a brand in the industry, and international auto giants are also adopting it."

"Especially when I heard that they were going to launch an 8AT automatic transmission this year, which is something that even transmission giants like Aisin and ZF have not done."

"If the level of 8AT is really high, then the Nanshan gearbox will basically not have to worry about life in the next ten years."

When Liang Chuanqing said this, he couldn't help but show an envious expression on his face.

Although he doesn't know what the profit margin of Nanshan Gearbox is, it certainly won't be particularly low.

Millions of sales a year are there, it's like a money printing machine.

"Originally, I wanted to invest more resources in research and development to see if I could catch up with Nanshan Group in some fields."

"But how do you feel that the gap between the two sides has become wider now."

"Lao Liang, do you think we need to continue to increase investment in the fields involved in Nanshan Group?"

Wang Fu, who has always been very determined, is rarely a little shaken in his heart.

The development of enterprises is definitely to make money.

The establishment of the so-called self-sufficient supply system is essentially to be able to make more money and make the company's business bigger.

However, if the technology is not as good as Nanshan in the field you are involved in, and the cost is not advantageous, then it seems that it is not a good choice to do it yourself.

"Nanshan Group is now involved in too many fields, and most of the core auto parts are under research and development."

"Especially in the field of engines and transmissions, it is completely impossible for us to surpass them in the short term."

"However, the engine is special, and we are not suitable for buying from outside all the time, so we must study it."

"But some engine parts don't necessarily have to be produced in-house."

"In addition, I think we can put more effort into differentiating equipment and parts."

"This way you can also achieve the possibility of overtaking in corners."

"For example, we are already thinking about special parts related to hybrid systems and pure electric vehicles."

"Especially in the battery area, this is definitely our area of strength."

"I think we can continue to invest more."

Liang Chuanqing, as the person in charge of BYD's R&D, naturally has a good vision.

Combined with Wang Fu's words, he also quickly put forward some of his own views.

"What you said makes sense, and the next step is to adjust the investment of R&D resources in this direction."

"Nanshan Group is running so fast, we can't lag behind."

Where there is contrast, there is a gap.

Because of the emergence of Nanshan Group, BYD has increased its R&D investment, which has also had a certain impact on his development pace.

……

"Lao Zeng, if I'm not mistaken, Xingchen Automobile has only been established for two years, right?"

"Now not only is Ziweixing going to mass production soon, but also the development of two new models has been launched at the same time."

"At the beginning, BYD's actions to build cars were also very fast, and now they have made a name for themselves."

"Our own brand, can we also move faster?"

Zhang Jiaqi has also been watching various reports on the Internet these days, and he has a lot of understanding of the situation of Xingchen Automobile.

However, the more he learned, the more he felt that the independent brand of Yangcheng Automobile Group should be developed as soon as possible.

Can't drag it out too long.

"Mr. Zhang, we are ready to buy one of Alfa Romeo's model platforms, and we have now recruited a R&D team of more than 100 people."

"The development of the first model is expected to have a rough result by the end of next year."

"We will launch our own production model as early as the following year."

Zeng Quanta has been busy with his own brand during this time, and he is relatively clear about the relevant progress.

"If the development of the model is completed by the end of next year, then mass production will be possible in the second half of the next year."

"It's still a bit long."

Zhang Jiaqi is obviously not lightly stimulated now.

Why do other OEMs have their own models, but Yangcheng Automobile Group has nothing.

When I report to the leader, I can't do it.

I made so much money through Yangcheng Honda, and if I didn't continue to invest, it would be meaningless to end up handing over to the treasury.

This is not the original intention of the development of Yangcheng Automobile Group.

The automobile industry is now the pillar industry of Yangcheng, and it is attached great importance to it from top to bottom.

In this case, Zhang Jiaqi naturally hopes to make some moves as soon as possible.

"If you want to be fast, you can only learn from BYD, buy the engine and gearbox directly from the outside, and then directly refer to a hot-selling model in the body, chassis, interior and exterior decorations, etc."

"In this case, basically there will be a chance to complete the design in the middle of next year, and it will be ready for mass production at the end of next year or early after next year."

Although the work of the independent brand has been prepared step by step for a period of time.

But building a car is not like cooking after all, and there is no way to compress some time.

Zeng Quanta now dares to put forward such a schedule so boldly, also because there are cases of other car companies such as BYD in front.

Otherwise, he wouldn't have thought he would be able to produce a car in less than two years.

"We're going to walk on two legs, not hang ourselves from a tree."

"Nanshan Group's engines and gearboxes are well-known throughout the country, others can use them, and we can do them too."

"At the same time, we can also develop our own models based on the Alfa Romeo platform."

"Xingchen Automobile can develop several models at the same time, and we can also consider developing two cars at the same time."

"It just so happens that an SUV and a sedan are looking for models with better sales on the market as benchmarks."

When Zhang Jiaqi discussed this issue with Zeng Guangda, he obviously already had some thoughts and decisions in mind.

Now that he has directly said this opinion, Zeng Guangda can only seriously implement it.

After all, there is nothing wrong with the plan Zhang Jiaqi considered.

Walking on two legs, with two different types of models advancing at the same time, is obviously a fairly stable plan.

As for the initial investment, after all, it is not a big problem for the current Yangcheng Automobile Group.

The situation they are facing now is different from the situation faced by Chery and Geely in the early days of development.

In the past, people were short of money and people, and many things they couldn't do even if they wanted to.

But now Yangcheng Automobile Group is different, they are not short of money.

As long as there is no shortage of money, there is actually no shortage of people in the domestic automobile industry.

In this way, I naturally hope to be able to do something to come out.

"I immediately arranged for the project team to sort out the market research information again to see which SUV and sedan we focused on as the object of reference."

Zeng Guangda gave his reply very quickly.

However, Zhang Jiaqi was more anxious than he imagined.

I saw him say directly, "I think BYD's F6 and S6 are more successful, and we can work hard towards this level of sedans and SUVs." ”

"Then let's see how to further play our own advantages, how to make our models better sold in the future."

Zhang Jiaqi said so, Zeng Guangda could only hurry up and implement it.

"No problem, I'll arrange it now!"

"With the cases of companies such as BYD, Great Wall and Chery ahead, we should avoid pitfalls and find a more advantageous direction to develop than them, which should be no problem."

"In particular, Nanshan Group is in Yangcheng, and our future factories are near them, so there should be many places for us to borrow."

Invisibly, the emergence of Xingchen Automobile has made Yangcheng Automobile Group's own brand models available in advance.

(End of chapter)