Chapter 325: Borrowing a knife to kill

Fang Sisi was very interested in Cao Yang's Weibo.

She is actually a soy sauce presence in Huaxia Channel, but she just doesn't want to let herself be idle.

It doesn't mean that she wants to stay in Huaxia Taiwan for the rest of her life.

That night, after the dinner, she returned to her room and tossed until midnight, but she became more energetic.

"Ah Yang, tell me about this Weibo again."

"The more I think about it today, the more I feel like this project has a headline."

"The current Internet is basically the world of the four major portals, and there is no good place for ordinary netizens to speak out."

"This is also the reason why forums such as Tianya and Maopu have become more and more popular in the past two years."

"But these forums have a bottom-riba feel after all, and they lack a channel for all kinds of people to have their voices heard."

"Blogs have been relatively popular in recent years, but the threshold is relatively high, and most ordinary people will not actually go up to write their own blogs."

"If you do Weibo like you said, I think there will be a drama."

As a media person, Fang Sisi still has his own unique views on the field of Internet publicity.

She was thrilled to think that this project was a success.

"According to my thinking, Weibo is such a platform."

Cao Yang also wants to make Weibo the world's first, which needs to be officially launched before March next year.

Otherwise, everyone will think that Weibo is plagiarizing Twitter.

After all, Twitter will be developed in March next year, and it will be officially launched in July next year.

Fortunately, with this kind of platform, if there are mature ideas and layouts, it is completely possible to find a team to do it for two months.

Autohome has relevant personnel, and Nanshan Group also has a lot of IT personnel, so it is not difficult to recruit another batch.

"You can browse the information you are interested in on Weibo as a viewer."

"You can also act as a publisher and post content on Weibo for others to browse."

"The content posted is generally short, and I plan to limit it to 140 words directly."

Cao Yang continued to explain his thoughts to Fang Sisi there.

"Limited to 140 words?"

"Why limit it to 140 words?"

Fang Sisi's first reaction should be the normal reaction of most people after hearing this regulation.

"The human mind has cognitive limitations and can only process a certain amount of information at a time, and a mathematician in Germany calculated this number: 160 English letters."

He uses that number as the standard for text messaging.

"Our Weibo is set to be less than 140 characters, and another 20 characters are left to display the user's ID information."

"That's the real reason for the word limit."

"However, don't you think that limiting the number of words is also a propaganda point on Weibo?"

"Maybe because of this regulation, it can still cause a lot of people to discuss."

As soon as Cao Yang said this, Fang Sisi immediately understood its wonders.

However, in this way, she was even more interested, and directly pestered Cao Yang and talked about the approaching dawn.

It trapped Cao Yang half to death.

However, after clarifying the structure and assumption of Weibo, Cao Yang will save trouble.

The next day, Fang Sisi contacted Liu Youmei, director of the personnel department of Autohome and Nanshan Group, and quickly set up a project team.

I want to develop the first version of Weibo before the Spring Festival.

The domain name registered in advance by Nanshan Investment can be regarded as a formal derivation.

Of course, that's all for later.

For Xingchen Automobile, the focus of the past few days is the various publicity after the test drive.

【The fastest luxury four-door coupe in history】

【The best luxury coupe in China】

[The technology is overwhelming, and the star car is already a blockbuster if it does not sound]

All kinds of "headline party" news spread rapidly on websites and forums such as Autohome.

Those who engage in propaganda must be good at playing with words.

No matter what the situation is, you can say a set of statements that are beneficial to you.

Just like when some car companies report their model sales, they often limit a very small segment, and then in this segment, their model sales are the first.

What SUVs with more than 300,000 yuan, self-owned brand sedans with more than 300,000 yuan, etc., are all similar to the gameplay.

It's just that the current gameplay hasn't been played badly.

Xingchen Automobile used these tricks in advance, and the effect was amazing.

……

"Ah Yang, I heard that the personnel department of your group is looking for several projects to cooperate with the software engineering major of our school."

"Could it be that there is something big going on?"

As soon as the Weibo and car game projects are launched, there will naturally be some corresponding actions.

Headhunters began to poach people, and social recruitment information increased.

At the same time, some relatively simple basic work has also been found by the software engineering major of Lingnan University of Technology for cooperation.

You don't need to tell them about the overall project, you just need them to develop a feature as required.

In this way, they can also quickly use their manpower.

As Lingnan University of Science and Technology, it is also very willing to carry out such cooperation with Nanshan Group.

Although I don't know what the cooperation project is, when the later projects can be announced, I will naturally tell Lingnan University of Science and Technology about the relevant situation.

The most important thing is that the cooperation funds given by Nanshan Group are quite generous.

With this kind of cooperation, Xiang Changle naturally heard some news easily.

"All of them are Internet products that are in line with some of Xingchen Automobile's future publicity strategies."

"After the product is developed, I will ask the teacher to experience it as soon as possible."

It's not that Cao Yang doesn't believe in Xiang Changle.

It's these two things, as long as you say the idea, it's easy to be plagiarized.

At that time, it would be embarrassing if other companies launched corresponding products earlier than Nanshan.

It's not that he doesn't believe in Xiang Changle, but he simply feels that there is no need to let so many people know the final product.

Fortunately, Xiang Changle didn't get to the bottom of it, he just took this opportunity to contact Cao Yang.

With the increasing popularity of Xingchen Automobile on the Internet, this independent brand enterprise positioned as a luxury car seems to be really about to succeed.

Relying on such a company, Xiang Changle also hopes to make the automotive school of Lingnan University of Science and Technology the most powerful existence in China in the future.

Simply competing with the comprehensive strength of the school, Xiang Changle feels that in another 20 years, the school may not be able to enter the national TOP10.

But if it is only an automobile college or just an automotive engineering major, he is still confident that it will become a national TOP3 existence in the next ten years.

It is not impossible to even build to become the first in the country.

This is a huge achievement for him personally.

Even whether he can progress to become a vice principal depends on this achievement.

"I'll just ask casually."

"My colleague from software engineering turned around and asked me to inquire."

Xiang Changle explained his question.

Later, the two chatted about some other collaborative projects.

Anyway, it's all a matter of mutual benefit, and the conversation is naturally very smooth.

……

"Mr. Zhou, during this time, we contacted us to consult the main engine factory of LED headlights, and it has become a lot more."

"Before, everyone felt that the LED headlight technology was immature, and it was necessary to wait for the next generation of models to consider reviewing the application."

"But after the official release of Ziweixing, which is equipped with LED headlights, many people have seen the charm of LED headlights."

"I estimate that in a few years, the sales of LED headlights will become one of the fastest growing areas of our company."

Zhou Wenjing, as the head of the sales department of Xingyu Auto Lights, has been in a very good mood recently.

As a domestic auto parts company, they mainly supported their own brand car companies before, and the procurement of joint venture car companies often ignored them.

Even if it successfully becomes a supplier of some car companies such as Volkswagen, it only produces halogen headlights on some low-end models.

The specifications of the xenon headlights are not going to take them into account.

But the situation is different now.

Recently, in addition to enthusiastically consulting the technology of LED headlights, these OEMs have also begun to actively discuss with them the situation of xenon headlamps and some difficult halogen headlights.

This is definitely a rare good thing for Xingyu lights.

"The shape of the front and rear headlights of Zi Weixing is matched with the whole vehicle, and the effect is indeed very good."

"During this time, I also watched a lot of related pictures, and the Internet was basically full of praise."

"It seems that we made the right bet this time."

Zhou Ling was completely relieved in her heart.

Even if she had fully seen the technical level of the LED headlights provided by Nanshan Group before, before she got more customer orders, her heart was a little empty.

Is it worth it in the end that you made such a big concession yourself?

This question has always been lingering in her mind.

Now, this question is finally answered.

"Yes, this bet is definitely the most important choice in the development process of our company."

"Nowadays, even Porsche, Mercedes-Benz, BMW and other luxury models have taken the initiative to contact us."

"In the past, this was something I couldn't even think of."

Zhou Wenjing has been running customers every day for many years, and it can be said that she has seen all kinds of procurement.

There are all kinds of attitudes, such as good attitudes, bad attitudes, and even bad attitudes.

Every manufacturer is different.

But no matter which one it is, as long as it is to contact overseas auto giants, there are basically few who are very interested in them.

So up to now, the export business of Xingyu car lights is very rare.

But in the last week alone, she has already received two emails of quotations for export-oriented projects.

"You find a few people to plan, and we will go to various OEMs to hold a technology exhibition after the year."

"With this spring breeze, our development has entered a new stage."

Zhou Ling is very good at seizing opportunities.

Such a good time, she naturally will not miss it.

……

"Mr. Rao, the problems that have occurred in the various trial stages have been improved."

"Ziweixing can officially enter mass production."

External marketing activities should be carried out, but internal production and R&D work should not be stopped.

There is a lot of preparation that needs to be done to launch a new model.

In addition to some regulatory certifications, the production plant's own production line run-in and personnel training are also essential.

The parts provided by various suppliers also need to find some problems through trial production and improve them in time.

This is also the reason why the development of new models takes a long time.

It's not like a mobile phone, which can be replaced every year casually.

"Are the relevant access procedures for overseas markets still going well?"

Cao Yang is not worried about the relevant procedures in China, and he can definitely handle it.

However, overseas places have different requirements for different countries.

At that time, if it is because of Xingchen Automobile's own problems and comes back with a lot of tickets, it will be depressing.

It is a pity that even because of some negligence, the model cannot be launched in some target countries.

"Some formalities for the United States and the European Union are still being prepared, and we have also found some experienced suppliers in the local area."

"It's expected that all the preparations will be completed in another two months."

Rao Yongxiang's preparations are still relatively sufficient.

In today's evaluation meeting, basically Cao Yang's questions can be answered smoothly.

"The official listing event is scheduled for January 11, 2006, and the relevant preparatory work is already being carried out as planned."

"At that time, there will be relevant leaders from Lingnan Province and Yangcheng City to attend the event."

Seeing that Rao Yongxiang basically finished reporting the content related to R&D and production preparation, Zeng Tingting began to take the initiative to introduce the next step of listing preparation activities.

Although the actual car has been officially released at the auto show, it has not yet been officially launched.

The relevant prices have not been announced, and many people are still looking forward to it.

"Nowadays, video websites are developing rapidly, and many people like to watch videos online."

"Our listing activities should fully mobilize the resources of video websites."

"In this regard, we can ask Nanshan Investment to help, and they are now also investors in some websites."

Cao Yang is still very confident in Zeng Tingting's ability.

However, there are some things, limited by the vision of the times, and people may not be able to realize its influence.

Just like some short video websites, who would have thought that this would be the hottest window in the future?

"Mr. Cao, in this regard, we are also ready to fully cooperate with Autohome to make their video section bigger and stronger."

"Taking this opportunity, Autohome will also officially launch the 'Car Demolition Workshop' column."

"At that time, the first batch of disassembled models will have Ziweixing, and the final dismantling report will also be carried out together with the listing publicity."

"Even we are considering whether to learn from the original Great Wall H6 and find a few luxury cars to crash into them, so that everyone can see the safety performance of our Xingchen cars."

As soon as Zeng Tingting said this, Cao Yang immediately added, saying: "This kind of crash test does not necessarily require us to come forward to do it ourselves. ”

"We can let Autohome or some other cooperative websites do it, and we can give some support in advertising costs."

There are some things that can be done, but if you do it yourself, it hurts a bit of character, and the credibility is not so high.

At this time, borrowing a knife to kill someone is a thing that can be considered.

(End of chapter)