Chapter 334: The Great Red Flag and Xingchen Automobile's "Struggle"

"Mr. Cao, we are confident in your level, if even the big red flag you designed is not satisfactory, then I don't think we can find a satisfactory car."

Zhu Zhengfeng must have chosen to believe Cao Yang at this time, and in turn he had to say that he trusted Cao Yang unconditionally.

Otherwise, this cooperation will definitely not be able to continue.

"Since Mr. Zhu has so much confidence in me, then I can't shirk it."

"However, there are so many independent brand enterprises in China, everyone has mentioned this topic before, and I definitely don't want everyone to feel favoritism."

"Otherwise, it will be difficult for Nanshan Group to talk to them about cooperation in the future."

Although things can be done, the benefits cannot be less.

Cao Yang will definitely not relax on this principle.

Zhu Zhengfeng is also a smart person, and he immediately realized the meaning of Cao Yang's words.

"Mr. Cao, you only care about what conditions you need, as long as I can do everything for you!"

Zhu Zhengfeng didn't think about the design of Cao Yang, he also knew that it was impossible.

However, he was thinking about whether he could pay the design fee in disguise by letting Cao Yang sell parts more expensively.

After all, whether an engine sells for 50,000 yuan or 100,000 yuan, it is Cao Yang's final say.

There is simply no domestic company that can provide a 3.0T engine.

Even imported internationally, it is impossible to find products with better performance at the same level.

What's more, if you import it, you will pay double the price, and people may not sell it to you.

"In fact, it can't be said what the conditions are, so that the big red flag shines again is the common wish of every Huaxia auto person."

"But Mr. Zhu, you must be able to understand my difficulties."

Cao Yang's practice of having cards in my hand, but not showing them, made Zhu Zhengfeng feel a little aggrieved.

However, if Dahongqi wants to really do a good job and leave Nanshan Group, he really has no confidence.

So I had to take the initiative to say: "We will pay a technical commission fee of 3% of the price for each big red flag."

"And the price of Dahongqi will definitely not be lower than that of Ziwei Xing, and it will not compete with Ziwei Xing for the market."

"In fact, the model positioning of Ziwei Star and Dahongqi is also different, except for some overlap in high-end official cars, there is no competition."

"In the high-end official car market, Dahongqi can join forces with Ziweixing, and we will participate in the bidding in the form of a joint group."

"If you purchase a big red flag, you will at least purchase a crape myrtle star, which can be handed over to our Chuncheng Automobile Group."

Zhu Zhengfeng said as he watched Cao Yang's reaction.

Fortunately, the other party opened the conditions to this extent, and Cao Yang accepted it when he saw it, and said: "President Zhu's sincerity, we have all felt it. ”

"Don't worry, I will send you the appearance of this big red flag after the Spring Festival, and I will adjust it until you are satisfied!"

Hearing Cao Yang's words, Zhu Zhengfeng finally breathed a sigh of relief.

This time, the big red flag is stable.

By directly using the engine, gearbox and other parts in mass production of Nanshan Group, the development speed of the model will definitely be much faster.

At that time, as long as the internal and external decoration related parts can be made in time, the new big red flag can be officially launched.

If the speed is fast enough, new cars will be ready to roll off the assembly line by this time next year.

"Mr. Cao, then I'll wait for your good news."

After the big event was discussed, the teams on both sides chatted again, and then switched to the wine table to exchange feelings.

……

"Ayang, you chose to cooperate with Chuncheng Automobile Group to make a big red flag, I think it is a very correct choice."

"Although it will be their brand when the time comes, everyone knows where the core components come from."

"In the future, the personnel who are qualified to be equipped with the big red flag will not be of low rank."

"If they also see the goodness of Nanshan Group, it will definitely be a good thing."

"Besides, Chuncheng Automobile Group is willing to pull Ziwei Star in the high-end official car market, which can be regarded as very sincere."

That night, after Cao Yang and Zhu Zhengfeng and his party finished eating, they went to Fang Sisi's residence.

Naturally, both sides mentioned today's events.

"From the perspective of this cooperation, our Nanshan Group has obtained actual benefits, and Chuncheng Automobile Group has won the honor and name."

"It's barely a win-win solution."

"That is, the Hongqi car still needs a little face, otherwise we can directly help them OEM and hang the Hongqi brand."

According to today's communication with Zhu Zhengfeng, the engine and gearbox of the Dahongqi model are all made of Nanshan Group.

Core chassis parts such as air springs and subframes are also produced by Nanshan Auto Parts.

Even the headlights and other parts on the car are produced by Nanshan Auto Parts or related manufacturers.

In the end, some body interior and exterior decorations and some skeleton parts were left to the purchasing department of Hongqi Sedan to choose suppliers to produce.

In this case, to what extent the procurement cost of Dahongqi will go, basically Nanshan Group has the final say.

Of course, Cao Yang definitely can't go too far.

Otherwise, there may be some undesirable consequences.

"Xingchen Automobile, an independent brand car company that has just been established for a few years, can make such a big move in the field of luxury cars."

"But the Hongqi car, which has pinned the hopes of countless people, has become a half-dead appearance, and there must be many people who are not satisfied."

"I guess Zhu Zhengfeng should also be under some relevant pressure, otherwise he wouldn't have made such a big concession."

Fang Sisi's family background determines her views on many things, and she may be more thorough than Cao Yang.

For Cao Yang, although he has the experience of two lives, he has not had much contact with the characters of Fang Sisi's family.

For some things from high places, it is normal to see in the clouds.

"It's normal to have pressure, if the big red flag appears, can squeeze the Audi A6L out of the high-end official car market, then it is a good thing for the development of Huaxia's automobile industry."

"In the current official car market, it is basically rare to see the shadow of independent brands, which is certainly not a good thing."

In Cao Yang's view, there is no problem with the market changing technology.

It's just that now, the market has been swapped out, and the technology has not been swapped back.

It's hard to say why.

"Before, everyone was reluctant to use their own brand models, mainly because there were some small problems every once in a while, and the reputation was not good."

"In particular, the engine and gearbox problems will directly cause the vehicle to be unable to walk or the abnormal noise is obvious."

"Now that Dahongqi uses the engine and gearbox of Nanshan Group, this problem is basically solved."

"In the future, it should be possible to make a difference in the official car market."

"There are so many provinces and cities in the whole of China, even if there is only a few hundred vehicles in each place, the whole country is very considerable."

"The key is that after this business is done well, the indirect influence is worth looking forward to."

"Ayang, I think you can be more active in this cooperation with Chuncheng Automobile Group."

"If you do it well, maybe they can give you some better conditions for cooperation."

"As the first domestic automobile company, they are the kind of existence in the automotive industry that can influence policies."

Fang Sisi was worried that Cao Yang would have a pimple in his heart at that time, and he felt that he had been bullied by Chuncheng Automobile Group, and he was unhappy in his heart.

This is definitely not conducive to the development of Nanshan Group.

Sometimes you can't be so reckless when doing things at home.

"Don't worry, we will definitely actively engage in this kind of good thing to make money."

"After spring, I will also go to Spring City to personally explain to Zhu Zhengfeng the design of the big red flag."

"Doesn't he just want face and fame."

"Then we'll give it to him!"

Cao Yang cares about the tangible interests.

Besides, if this project is done well, who says that Nanshan Group will not be able to gain fame?

……

"Mr. Cao, dealing with a large enterprise like Chuncheng Automobile Group, the high-level route is smooth, and many things are done smoothly immediately."

Zhu Zhengfeng and the others had just left for two days, and Pan Jinxing came over to report good news to Cao Yang.

"What? Is there a sudden progress on a project that was previously impossible? ”

As soon as Cao Yang saw Pan Jinxing's excited expression, he probably knew what was going on.

In the past year, Nanshan equipment has developed rapidly, and various technologies have also reached the time of accumulation, and they have begun to take the initiative to promote various mold processing equipment and other machine tools.

However, sometimes if your product is not good, people will definitely use you.

When it comes to the replacement or purchase of a company's equipment, the story is often more complicated.

Your equipment is technologically advanced and the price is low, but in the end I just don't need you.

This kind of thing is all too common.

Anyway, as long as you don't want to use you, come to a radish pit-like bidding, you just want to complain, there is no way.

"Yes, the Spring City Stamping Plant has been reviewing whether to introduce a hot stamping production line before."

"We have also recommended a package of production line delivery plans in the past, and even worked with Nanshan Mould and Baosteel to make a complete set of solutions for them."

"We can provide them with relevant support from materials, equipment, processing technology, molds, etc., so that they have the ability to produce hot stamping parts."

"But after half a year, there is no explanation."

"Just now, their general manager contacted me and said that the project will be officially launched this month, and then start the formal bidding process."

"Basically, we will end up with our solution, so that we can start doing some preparation in advance."

This kind of package delivery plan is naturally the most trouble-free plan for manufacturers who do not know how to do it.

It's nothing more than spending a little more money.

For Nanshan Equipment, I like this kind of customer the most.

They have a lot of profit margins that can be manipulated in the middle.

"The last few months should be our honeymoon period with Spring City Automobile Group, what equipment do we want to sell to them?"

"Or if they have any new projects to launch, they can take the initiative to communicate with them."

"Not only can Chuncheng Car, Hongqi Car and Jiefang and other enterprises wholly owned by Chuncheng Automobile be contacted, but joint ventures such as Chuncheng Volkswagen can also be pushed."

"In these joint ventures, Chuncheng Automobile Group still has some right to speak."

When there are benefits, if you don't get them enough, after the relationship between the two parties fades in the future, you need to spend more effort to have a chance to get it.

This is naturally not a situation that Cao Yang wants to see.

"After the Spring Festival, I will visit various enterprises related to Chuncheng Automobile Group one by one, and strive to sell our machine tools and other products to them."

The boss has instructions, and Pan Jinxing naturally said that he would follow up in person without any hesitation.

"Not only can the equipment be promoted with them, but the business of robots, molds and parts can also be rushed forward in one go."

"This year, the Huaxia automobile industry is expected to be in a mode of rapid development, and whoever seizes the opportunity first will be able to eat more meat in the future."

Cao Yang is very clear about the future of the automotive industry in China.

The automobile industry may already be regarded as a sunset industry in developed countries, but it is definitely a sunrise industry in China.

At least a dozen years of glory can be engaged.

"No problem, I'll join forces with several other branches later, and everyone will discuss how to break into the interior of Chuncheng Automobile."

"Make our business bigger and stronger!"

……

When the internal personnel of Nanshan Group are discussing the pros and cons of the cooperation project with Chuncheng Automobile Group, they are also discussing this matter internally.

As the R&D side, it must be easy.

The company has entrusted the main design tasks to the Nanshan Group, and their pressure is very small.

But the ideas of some other people are not exactly the same as R&D.

Tao Wen, as the head of the brand's public relations department, couldn't help but talk to Zhu Zhengfeng about his worries.

"Mr. Zhu, the new Dahongqi involves powertrain and core components from the model, all of which use things from Nanshan Group."

"Will it bring us some bad reviews when the time comes?"

Although Tao Wen hoped that all this information would be kept secret, she also knew that it was unrealistic.

For example, when it comes to the 3.0T twin-turbo engine, as long as the parameters are announced, everyone will know that it is used on Ziweixing.

Besides, don't you know what the engine level of Chuncheng Automobile Group looks like?

Not to mention the 3.0T, it is any engine with T, and Chuncheng Automobile Group itself can't handle it now.

As for the 8AT, not to mention, all the companies in the world, only the Nanshan gearbox can be mass-produced.

As long as this configuration is published, it is basically equivalent to announcing the supplier.

When the time comes, what public opinion will be on the Internet, Tao Wen is really a little worried.

"Whether the wind review is good or not, you have to see whether the sales of the big red flag are good."

"If sales go up and the high-end image of Hongqi sedan is re-established, then this is a great thing and a successful case."

"On the contrary, sales are not good, no matter how you do it, it will not have good results."

Zhu Zhengfeng saw the problem very thoroughly at this time.

He drove such good conditions, and even did not hesitate to take Ziweixing into the high-end official car market, for what?

Isn't it just that you want to make a successful big red flag, so that you can face the leader well when the time comes.

As for whether to make money or not, this is not the key at all.

Even in order to match some price restrictions of official cars, it is possible to consider selling at a loss at that time.

Of course, he agreed to Cao Yang's conditions before, and he will definitely abide by them.

It's just that there are more flexible solutions that can be taken out in the future.

In 2006, there were not as many rules and regulations for the purchase of official cars as a few years later.

There's still a lot of space to operate inside.

Besides, even if the rules and regulations are really restricted, it is achievable to promote some changes with the energy of Chuncheng Automobile Group.

"That's just as well."

"I hope that Mr. Cao can also come up with a stunning appearance this time."

"This time, the style is completely different from the F150 and Ziweixing."

Tao Wen was actually a little worried in his heart about whether Cao Yang could give such an amazing shape again.

After all, the requirements for high-end commercial vehicles are still very different from those of other car companies.

"There will be results after the Spring Festival, and we'll know when the time comes."

"Whether a car looks good or not, you can basically feel it at a glance."

"If he dares to agree, he should still be a little sure."

"After all, even Huaxia TV brought him the hat of a Huaxia automobile design master."

Zhu Zhengfeng will compromise easily this time, which has something to do with Huaxia Taiwan's recognition of Cao Yang.

Standing in his position, he is very sensitive to some of the information broadcast by Huaxia Channel.

He was able to decipher something else from the information.

This is something that many ordinary people can't do.

"Then I will ask the relevant departments of the group to follow up on this project more and see what surprises there are when the time comes."

……

As the Spring Festival approaches, some workers have already begun to take a holiday.

Nanshan Film and Television, which is headquartered in the imperial capital, also brought good news to Cao Yang.

"Mr. Cao, the first TV series we invested in has been finalized."

"The car used by the male protagonist in it will be Zi Weixing, and basically there will be relevant shots in every game."

"There will even be a few dialogues specially arranged to do a wave of deep implantation for Ziweixing."

Although Zhang Songwen is not well-known in the entertainment industry, he is not a rookie.

The film and television industry in this era has passed the era of enthusiastic investment by coal bosses, and new Internet funds have not yet begun to enter.

Therefore, various directors and actors are looking for opportunities, and the difficulty of attracting investment is not ordinarily high.

As soon as Nanshan Film and Television was established, Cao Yang injected 100 million cash into it.

This large-scale spending, placed in domestic film and television companies in 2005, is definitely very rare.

"Finally a target?"

"What's the name of the TV series and what is it about?"

"Did you play any role in it?"

Cao Yang has confidence in Zhang Songwen, so he is not prepared to interfere too much in the first drama.

Otherwise, Zhang Songwen will have a lot of ideas.

But in the future, I must intervene appropriately and find a few familiar film and television dramas to invest in and shoot.

"It's also a bit of a coincidence, director Zhao Baogang is planning a new drama called "Struggle", but he has never found a suitable investment."

"I asked him to talk, and it turned out that this show is quite interesting."

"This drama tells the story of the youth emotions and struggles of the post-80s, especially the post-80s generation in the imperial capital, not only integrating the cynicism, rebellion, confusion, and emotional chaos of young people, but also describing the emotional life and career struggle of six recent college graduates."

"Although it seems a bit clichΓ©, the script is very well written, and I think this investment will not lose money even if it doesn't make a lot of money."

"So after communicating with Director Zhao for a while, I was ready to invest."

"I play the father of the protagonist Lu Tao in it, and there will also be some scenes of driving Ziweixing."

Cao Yang didn't care much about Nanshan Investment, but Zhang Songwen definitely couldn't help but report it.

Even the current investment has not yet been officially invested, and it has to wait for Cao Yang's official approval.

"Struggle?"

Cao Yang didn't expect Zhang Songwen to be a TV series he was very familiar with.

When this drama premiered in 2007, it was not a little popular.

A drama has become popular with several characters.

Although the content in the play actually does not match "struggle", it proves that "struggle" has no practical significance.

But the screenwriter and director handled the storyline very well, and it was able to resonate with the audience.

"How much to invest?"

"15 million!" Zhang Songwen looked at Cao Yang a little nervously, "But I haven't officially sent out the money yet, I told Director Zhao that the contract will not officially take effect until the group approves it." ”

β€œ1500οΌŸβ€

"Is it enough?"

"There should be dozens of episodes, right?"

Cao Yang doesn't have much concept of TV series shooting.

In his opinion, investing 1500 in a TV series seems a bit too little?

"Enough, absolutely enough!"

"Mr. Cao, the 15 million TV series can be called the largest investment in the urban TV series this year."

"If it weren't for the preparation of inviting some famous actors, it wouldn't have been so much."

Zhang Songwen hurriedly explained.

"Do you think this drama can increase Zi Weixing's popularity?"

Cao Yang has the impression that "Struggle" originally had implanted car advertisements, but it was an Audi A4.

I also made a big impression on myself at the beginning.

I don't know if the effect will get better if there are more implanted ads after such a change.

"Mr. Cao, I am very optimistic about "Struggle", and I am ready to stare at it myself."

"Don't worry, I will definitely find a way to make Zi Weixing's appearance more natural and more brilliant."

Zhang Songwen can't guarantee how much advertising effect this drama will have on Ziweixing.

But he can guarantee that he will try.

"Since you are optimistic, then boldly invest!"

"I just have one request, shoot faster, broadcast earlier."

"Don't put it off until next year, it won't be broadcast!"

Cao Yang's film and television is to serve Xingchen Automobile, and everything naturally revolves around this goal.

Ziweixing has just been listed this year, so it is naturally best to broadcast "Struggle" as soon as possible in the second half of this year.

"No problem, there are no difficult actions in this drama, if it starts after the Spring Festival, it is estimated that the filming will be completed in three months, and if it is soon, it will be able to meet you on the TV station in June!"

(End of chapter)