Chapter 525: Don't Understand! Not optimistic! Black-red-black-red!

Xia Qingqing's movements were fast.

After reporting to Cao Yang, he began to arrange the Honor mobile phone new product launch conference.

THIS PRESS CONFERENCE IS NOT ONLY TO INTRODUCE THE SITUATION OF HONOR 3G, BUT ALSO TO LET EVERYONE KNOW ABOUT THE NEW COMPANY OF HONOR MOBILE PHONES.

Therefore, in terms of the invitees to the press conference, Xia Qingqing came up with a plan to cast more nets and publicize more.

Not only were the technical and digital channels of the various portals invited, but also the various automotive media.

At the same time, a supplier who had thought he was supplying semiconductors to Nanshan auto parts was also invited to the meeting.

Even official TV stations such as Huaxia TV, Xia Qingqing also invited a group of people to come over to attend the press conference.

As soon as so many invitations were sent out, Huaxia's mobile phone and automobile industries immediately exploded.

What's the situation?

Nanshan Group started to make mobile phones?

Why wasn't there any information before?

Isn't this crossover a bit exaggerated?

"Mr. Xu, the invitation letter was also sent to us by Honor Mobile, this thing is a bit weird."

Lian Zhitian came to Xu Jun's office with questions in his heart.

Today the whole Internet is talking about the Honor phone, and there are all kinds of voices.

Mobile phones are now an indispensable tool in everyone's life, and they are a product closely related to ordinary people.

This area of influence is much larger than that of a car.

"Nanshan Group's confidentiality work is really good, and there are even individual chips that we cooperate with, we didn't know that they were used in mobile phones, and we thought they were products on auto parts such as navigation."

"I didn't expect people to get mobile phones before they knew it."

"It's just that the competition in the domestic mobile phone industry is very fierce, Nokia is dominant, Motorola and Sony Ai and other products are far ahead, Nanshan Group chooses such a product as a mobile phone, I feel that it may be a miscalculation."

Xu Jun is a little not very optimistic about Nanshan Group's mobile phone project.

Don't look at the company's name, but in the end, it depends on the product.

Mobile phones are nothing new, and the market is relatively mature.

If Nanshan Group wants to open up the situation in this field, he feels that it is still very difficult.

"I also think that it is not a good choice for Nanshan Group to enter the field of mobile phone production."

"Auto parts and related vehicles and equipment are their best projects, and it is not good to deepen these fields, but to engage in mobile phone projects, which is a bit more than worth the loss."

Lian Zhitian's point of view should represent the thoughts of many people.

This time, after the invitation of the Honor mobile phone was thrown out, everyone was more questioning and worried.

This is completely different from the response to the invitations to previous events.

"Nanshan Group has invested a lot of manpower and material resources in the semiconductor business, and perhaps their mobile phone project also wants to provide a platform for the semiconductor business to use products."

"Otherwise, relying solely on vehicle-grade chips, there is no need to make such a big battle."

"Especially before they acquired NVIDIA, this chip company is mainly engaged in GPUs, and this thing basically doesn't have much space to use in the car."

"The problems that we can all think of, it stands to reason that Mr. Cao can also think of."

"But Nanshan Group is still engaged in the mobile phone project, and I think there should still be some reasons that we don't know."

Although Xu Jun is not optimistic about the future of Honor mobile phones, he is very confident in Cao Yang's vision.

Based on this premise, he felt that there was something he hadn't thought about clearly.

"When the time comes, I'll go to the scene to attend their press conference and see how the Honor phone is different from other phones."

"Nanshan Group can always surprise everyone, and I don't know if it can continue to be like this this time."

Like Lian Zhitian, there are obviously many people who go to the Honor mobile phone conference with this mentality.

At this moment, within BYD, Wang Fu is also chatting with Zhong Qiang about this topic.

"Mr. Wang, the current mobile phone manufacturers generally put the product processing on the side of the professional foundry."

"Our company's mobile phone OEM business has developed relatively smoothly in recent years."

"This time, Nanshan Group suddenly entered the mobile phone production industry, I think it is also possible to contact them to see if they are interested in handing over the OEM business to us in the future?"

Although Zhong Qiang is mainly responsible for the procurement business, the expansion of the OEM business is not his focus.

However, he is also the assistant general manager of the company, and as the head of the purchasing department, he is familiar with many personnel of Nanshan Group.

So he also received an invitation to the Honor mobile phone press conference quite peculiarly.

Thinking that there might be business opportunities here, Zhong Qiang went to talk to Wang Fu.

"I just asked people to inquire, and Honor Mobile now has its own production line in Yangcheng."

"So in the short term, there is definitely no plan to entrust mobile phone production to a foundry."

"Later, it will depend on whether their mobile phone project can be carried out."

"If the sales volume rises and their existing production line cannot meet the demand, then we should be able to talk about the OEM business."

"If the mobile phone project doesn't get up at all, and their own factory capacity is surplus, then there will definitely be nothing to talk about."

"We have OEM a large number of mobile phones for Nokia, and we know very well that the competition in the mobile phone industry is very fierce now."

"Whether it's Nokia or Motorola, there are now cheap products that cost more than 300 yuan, and the performance is still very stable."

"Honor mobile phones entered the market at this time, I'm afraid it won't be so easy if you want to open up the situation."

"If you engage in low-end products, Nanshan Group's cost control is strong, and I don't think it can compare with Nokia."

"After all, everyone's volume is not at the same level at all, and the ability to negotiate costs with suppliers is also very different."

"As for high-end products, Nokia also has more successful products there, and it is difficult for Honor mobile phones to surpass them."

"I feel that the performance of mobile phones has developed to a bottleneck stage, and it is not so easy to break through."

"To be honest, if Nanshan Group engages in other automobile-related products, I still have a lot of confidence in them."

"If you use a mobile phone, I feel that Mr. Cao may have made a mistake this time."

Obviously, Wang Fu is also not optimistic about the Glory mobile phone made by Nanshan Group.

Although until now, no information about the Honor phone has been revealed to the public.

But what about mobile phones, that's nothing more than that?

As Nokia's main foundry, BYD is still very familiar with the mobile phone production process.

"Nanshan Group is indeed a bit out of reality this time."

"Maybe they've been so successful in the last few years that they feel like they can do anything."

"This time the mobile phone project will let them know that there are so many products in the world, and they can't handle everything."

After Zhong Qiang listened to Wang Fu's words, he also felt that it made sense.

He has changed many mobile phones himself, and he is relatively clear about the current mobile phone situation.

Nokia is a dominant situation, and there is no domestic manufacturer that can compete with them.

There are even a bunch of copycat mobile phone manufacturers in Shencheng, which has pulled the price of mobile phones very low.

In this case, it is obviously not so easy for Honor mobile phones to break out of the bloody road.

I don't know what the Nanshan Group thinks about internally.

"Although we are not optimistic about the prospects of Honor mobile phones, but this time since the other party sent an invitation letter, for the sake of cooperation between the two sides, we will still go to the scene to have a look."

"A mobile phone press conference, invited a bunch of people from car companies to participate, it's quite strange to think about it."

BYD now purchases all gearboxes and most of its engines from Nanshan Group.

All kinds of production equipment and robots are also generally from Nanshan Group.

In this case, Wang Fu naturally hopes to maintain a good cooperative relationship with Nanshan Group.

Shencheng is so close to Yangcheng, if he doesn't attend the press conference at that time, it will be a little inappropriate.

Just this time I went to see what Nanshan Group wanted to do, whether it was really a mistake, and there were still unexpected surprises waiting for everyone.

With the same mood as Wang Fu, there is also Zhu Zhengfeng.

At this moment, he looked at the electronic invitation in the email, and he was also a little speechless.

"Tao Wen, what do you think Nanshan Group meant by inviting me to attend the launch of their Honor mobile phone?"

In Zhu Zhengfeng's mind, mobile phones and cars are completely two products that have nothing to do with each other.

None of the projects of Chuncheng Automobile Group are directly related to mobile phones.

Even Zhu Zhengfeng only learned today that Nanshan Group still has a mobile phone project, and there is actually a subsidiary called Honor Mobile Phone.

Now that he has inexplicably received an invitation to the Honor mobile phone press conference, he is also confused.

"Mr. Zhu, the current competitive environment of the domestic mobile phone industry is actually worse than that of the automobile industry."

"As a new mobile phone brand, Honor mobile phone does not have any market popularity, and it is estimated that the competitiveness cannot be compared with Nokia and Motorola."

"In this case, the first thing that people with Honor mobile phones should worry about is the sales of their own products."

"As the largest automobile group in China, Chuncheng Automobile Group has a large number of employees and their families."

"Will the other party invite you over, hoping that Chuncheng Automobile Group will be able to purchase a batch of Honor mobile phones at that time?"

Tao Wen also couldn't understand the reason for inviting Zhu Zhengfeng to attend the Honor mobile phone press conference.

Comparing her heart to her heart, she thought about it, and thought about whether the other party wanted to find Chuncheng Automobile Group to promote her products?

With the influence of Nanshan Group in the domestic automotive industry, if you can find all the automobile companies to promote it, you may really be able to contribute a batch of sales to Honor mobile phones at that time.

If Chuncheng Automobile Group engaged in the mobile phone business, Tao Wen felt that it would definitely be promoted like this.

"It's not impossible."

"After all, as a new mobile phone brand, Honor mobile phone has no advantages in terms of popularity or other aspects."

"In this case, if Nanshan Group does not carry out some special measures, it is likely that Honor Mobile will be suspended."

Zhu Zhengfeng felt that Tao Wen's analysis was still very reasonable.

It's a sales pitch.

No chills!

Nanshan Group has always been very good at coming up with a variety of marketing plans to promote its products.

This time with the appearance of Honor mobile phones, Nanshan Group will definitely not do nothing.

It can even be expected that in the next domestic mobile phone industry, the publicity situation will definitely usher in some changes.

At this point, Zhu Zhengfeng is very confident in Nanshan Group.

"Then we'll go to the scene and have a good time?"

"Anyway, Honor mobile phones should also come up with forced buying and selling."

"When the time comes, we will arrange to promote it within the group, and if everyone is willing to buy, then buy it."

"This can be regarded as selling a favor to Nanshan Group."

"Even in the future, in Nanshan Hongqi, it is possible to consider the Glory mobile phone as a prize for employees."

Tao Wen quickly gave Zhu Zhengfeng an idea.

There is no pressure to participate in this kind of activity, and you can take this opportunity to have a relationship with Nanshan Group, so you can naturally participate.

And after participating in some follow-up promotion work, there are also eyebrows, so there will not be no plan.

How wonderful!

"Okay, when the time comes, you can go with me to participate in it and see what kind of medicine Nanshan Group sells in the gourd this time."

Zhu Zhengfeng thought about it and felt that what Tao Wen said was quite reasonable.

Anyway, in the end, it is the Nanshan Group that has to worry about, just go and join in the fun.

……

If people in the automotive industry such as Wang Fu and Zhu Zhengfeng are just a little worried and incomprehensible about Nanshan Group's entry into the mobile phone manufacturing industry, then for people in the mobile phone industry, it feels like they are watching a joke.

Big companies like Nokia and Motorola didn't even see the news.

There are a lot of mobile phone brands in Huaxia, but there are none of them that can put pressure on them.

Nowadays, there is no expectation for an extra Honor mobile phone.

On the contrary, Samsung Electronics is a little vigilant about the appearance of Honor mobile phones.

"Mr. Park, some time ago, Nanshan Group concentrated its efforts and spent a lot of money on the development of Nanshan Semiconductor."

"Now there is a Honor mobile phone that produces mobile phones."

"I think there may be some relevance to this matter."

"There are a lot of semiconductor components that need to be used in mobile phones, and these parts can theoretically be produced by Nanshan Semiconductor."

"I don't know if they are engaged in Honor mobile phones, whether they also serve Nanshan Semiconductor."

Samsung Electronics not only produces mobile phones, computers and other products, but also has its own wafer factory to design and produce a series of semiconductor components.

Even the parts used in Samsung mobile phones, most of which are produced in-house by the Samsung Group itself.

Now Lee Jae-lim feels a similar style from the Nanshan Group.

In the future, will Honor mobile phones use a large number of parts produced by the group like Samsung mobile phones?

Then, through the increase in mobile phone sales, the development of semiconductor components will be further promoted.

Parts and end products are produced at the same time, and the competitiveness is certainly not something that other mobile phone manufacturers can easily match.

"Nanshan Group may indeed have such an idea, after all, it has spent so much money on Nanshan Semiconductor, and it must be hoping to be able to develop this industry."

"But just because they want to do it on their own doesn't mean they can succeed."

"Up to now, our Samsung mobile phones in the Chinese market have not even been able to enter the top five, and the market share is very low."

"I don't think that Honor Mobile is a newly established mobile phone brand that can compete with traditional mobile phone giants such as Nokia, Motorola, and Sony Ericsson."

"When the time comes, let the market teach Nanshan Group to do things."

Park Geun-hee sneered, feeling that the Namsan Group was floating.

If you succeed in making a car, do you think you can succeed in a mobile phone?

Where is that simple?

If it were that easy, Samsung's mobile phone sales would have gone up long ago.

Where would it still be the current situation?

"That's right, Nanshan Group wishful thinking wants to start the mobile phone business, and then drive the development of Nanshan Semiconductor."

"At that time, vehicle-grade chips and mobile phone chips will work at the same time, and Nanshan Semiconductor's business will be settled."

"But it's their own wishful thinking, and eventually Nokia will teach them how to behave."

After listening to Park Geun-hee's words, Lee Jae-rim felt that it seemed to make sense.

I am in charge of the semiconductor business, and I was worried that Nanshan Semiconductor would be in a hurry, which would bring a threat to Samsung in the future.

Now it seems that his worries are unnecessary.

Where is it so easy for Huaxia enterprises to seize the market in the field of semiconductors and mobile phones?

When the time comes, a bunch of mobile phone giants will stand up and teach Honor mobile phones to do things!

After figuring out this, Lee Jae-lin will not be entangled.

If Honor Mobile wants to hold a press conference, let's do it.

At most, pay attention to the media reports on it and see what the characteristics of Honor mobile phone products are.

……

……

"Qingqing, that Glory mobile phone of Nanshan Group, are you in charge?"

Xia Hong naturally saw all kinds of news commenting on Honor mobile phones on the Internet.

Out of concern for her niece, she naturally had to call and ask.

After all, the press conference of Honor mobile phone also invited reporters from Huaxia TV to participate in the meeting.

Xia Hong was also worried that the project that her niece was in charge of would be messed up at that time.

"Yes, now I am the deputy general manager of Honor Mobile, responsible for everything except R&D and production."

"Auntie, what's wrong?"

"What's the matter?"

Xia Qingqing's mentality is very good now.

Although she has also seen many reports on the Internet, she is not worried.

Other people don't know what the situation is with the Honor phone, can she still not know?

When the appearance of the HONOR 3G is officially announced, coupled with a variety of configurations that far exceed traditional feature phones, it will definitely be able to blind all kinds of eyeballs.

For Nanshan Group's mobile phone business, how low everyone's evaluation is now, how strong the reversal will be when the time comes.

After all, in Xia Qingqing's opinion, as long as his eyes are not blind, he will not feel that Honor is not good-looking!

"Now everyone seems to be very unhappy about the future of Honor mobile phones."

"We all know the situation of these mobile phone giants at Nokia."

"Even international giants such as Motorola and LG can't beat others, how can you have a chance for a newly established local mobile phone brand in China?"

"When the time comes, it will be like a bunch of unknown mobile phone brands in China, barely struggling there, it will be very embarrassing."

"Didn't you sit well in your previous position?"

"Now that I suddenly transform to engage in Honor mobile phones, I am still a little worried."

Xia Hong's view should represent the views of many people.

After all, objectively speaking, it is very unrealistic to make everyone optimistic about the future of Honor phones now.

Of course, things may change a little when the new product is released.

"Auntie, don't worry, I never do things that I am not sure of."

"The project of Honor mobile phone is personally responsible for the appearance design and related configuration arrangements by Mr. Cao."

"The situation will definitely surprise everyone."

The press conference has not yet started, even if it is to her aunt, Xia Qingqing will definitely not say some top-secret information.

But it's okay to release your confidence.

lest she be worried all the time.

"Mobile phones, which are direct-to-consumer products, sometimes cannot be sold well by ourselves."

"The things that consumers care about are very complex, such as Nokia, people produce high-end models from hundreds to tens of thousands, so there is the current situation."

"You Honor phones can't do it like others, right?"

"How can you snatch the cake from someone's table when the time comes?"

Xia Hong still has no confidence in the Honor phone.

But she didn't have much to do.

Finally, after chatting for a while, he hung up the phone helplessly.

With the fermentation of time, the discussion about Honor mobile phones on the Internet is becoming more and more intense.

"It is said that it is produced by Nanshan, it must be a high-quality product, how do I think this time the Honor mobile phone will break this law?"

"Just build a good car, what kind of mobile phone to make."

"Nanshan Group, does this want to wrestle with Nokia? I don't have faith. ”

"Yerou is arrogant! It is still necessary to recognize oneself correctly. ”

"Iron! It's floating, don't fool around! ”

"What Glory mobile phone, don't be the Waterloo of Nanshan Group."

"I don't understand, wouldn't it be good to get a few more new models out? What a mobile phone! ”

"There are already a lot of messy mobile phone brands in China, and it doesn't seem to make sense to have one more Honor phone."

"I hope the press conference on June 19 can really surprise everyone, otherwise it will be interesting."

"I don't understand why Nanshan Group established a mobile phone company at all, is it so idle?"

……

There are all kinds of reviews, and few are optimistic about Honor mobile phones.

This series of situations, naturally, someone specially reported to Cao Yang.

And Nanshan Group has not responded to this matter, but it has made this matter more popular.

(End of chapter)