Jiang Xun really doesn't know much about doing business, after all, he has never been in contact with this aspect, but in his senses, who should do business have good products, good effects and good quality, everyone will follow you.

Where to think.

No matter how good your product is, people won't even look at you.

It's a frustration.

And after listening to Ding Nan's words, Jiang Xun also understood.

I'm afraid that before he came, Ding Nan had already contacted the dealer, and asked at this time:

"None of the dealers you contacted before were reluctant to come? Don't want to take the goods? ”

"Hmm...... There are a few ......"

"Even if there are a few, they are only small batches of goods, and they basically dare not take more?"

"Yes...... It's like this......" Ding Nan was a little embarrassed.

Before notifying Jiang Xun, she had already thought about holding an investment conference, and the initial plan was to determine the time and place of the investment conference, and then notify Jiang Xun to directly participate in the investment conference.

But the result is.

The investment conference can't be opened, which is actually very embarrassing.

"Do you have any plans now?" Jiang Xun didn't think there was anything, he just asked for advice at this time.

"I'm going to be steady, steady." Ding Nan said.

"How do you do it steadily?"

"Let's start with dealers who are willing to cooperate with us, we put the goods in, and then let them sell, our product quality is very good, and it will definitely be effective in the market."

Ding Nan said, seeing that Jiang Xun did not answer, then added:

"Moreover, in order to avoid dealers moving sales too slowly, I plan to set up a supervision team in the company to go to dealers to assist in sales."

"These supervision teams can not only train supermarket promoters and counter promoters, but also go to the store to assist in sales when the dealer starts the activity."

"Now many manufacturers are playing like this, and I think we can also use this model."

"As long as the sales channel is opened, there will naturally be more and more dealers who will see our achievements, and they will naturally want to find us to get the goods."

This is a good way, and it can be seen that Ding Nan has really thought about it seriously.

Jiang Xun couldn't help but raise his eyebrows: "According to your estimates, how long will it take us to build the brand?" ”

"If you do it......" Ding Nan thought for a while:

"If it goes well, our dealer scale can be expanded in half a year, and it can be rolled out to the comprehensive market within two years, and if it is built well, our brand will be able to build popularity within three years."

"Three years?" Jiang Xun frowned again.

Ding Nan explained: "Three years is very fast, and this is the safest and most stable way for us at the moment. ”

"But it's still too slow, there's no easier way?" Jiang Xun asked.

He also knows the saying that you can't become fat by eating in one bite.

But......

This product is a formula that I have worked hard to make, and the effect is excellent, which is obviously not an ordinary product, and it is too slow to use the mode of normal products.

Let alone.

Three years later, it is not certain whether I can still see this mask market, if I really boil it so slowly, I am afraid that I will not be interested in it for a long time.

Ding Nan obviously knew Jiang Xun's thoughts, but he still felt a little helpless in the face of Jiang Xun's question, and hesitated:

"Actually, it's not impossible, but ......"

"But what?" Jiang Xun asked.

Ding Nan glanced at Jiang Xun: "I want to throw money." ”

Throwing money?

Jiang Xun smiled, don't say anything else, if it's just throwing money, I really don't have anything to be afraid of, we already have a lot of money, and we still have a discount wallet in our hands, not to mention the school district housing that continues to have income.

Isn't it just throwing money?

Smash it!

"How much does it cost?" Jiang Xun asked directly.

"Huh?" Ding Nan was stunned: "Boss, don't you even ask what you are doing with the money?" ”

Belch......

It seems that this is the case, Jiang Xun originally wanted to say that he didn't need to ask, but he was afraid that saying it would make Ding Nan feel that he didn't care about the shopkeeper, so after thinking about it, he still asked:

"Then you say, what are you throwing money for?"

"Advertise, endorse." 丁楠 says:

"Daily chemical products are very popular with endorsements and advertising, if we can invite a well-known star to endorse us, it will also have an impact on the expansion of our brand awareness."

"At that time, we can also advertise on major video websites to promote and attract traffic."

"After all, dealers need sales."

"They definitely don't want to be uninterested, but if the ad is placed, customers will naturally know about our products, and they will naturally go to the store to inquire when the time comes."

"As long as there are more people asking, the dealers will definitely be interested, after all, they can't look at the money and don't want it."

Speaking of this, Ding Nan hesitated and said: "But this model, although it can quickly open up popularity, is also very risky. ”

This is a regular cash-burning model.

Jiang Xun agrees with this model, two years ago, there was a shampoo that smashed the advertisement and smashed the flowers, and it became the hottest product, and the sales were high.

Although in the end, because of the problem of the product itself, it finally ended up without a problem, but it almost became a first-line when people were in the limelight.

But soon, Jiang Xun remembered something:

"I put a lot of advertisements some time ago, it should be regarded as drainage, can't those dealers see it?"

"This ......" Ding Nan shook his head.

She actually didn't understand it very much, when she saw Jiang Xun on fire before, she didn't forget to promote the retrospective product, and to be honest at that time, Ding Nan felt that the retrospective was going to take off in a straight line.

Even at that time, she contacted several dealers.

Outcome......

"I'm sorry, but I won't consider it for now."

"We have no plans to introduce new products at the moment."

"Actually, you don't have to send samples to me, we still have a lot of inventory in the warehouse, and we'll look for you when it's digested and digested other brands."

“……”

There were many similar answers, which made Ding Nan feel a little strange.

At this moment, Ding Nan's mobile phone rang, and when he picked it up, Ding Nan's eyes lit up:

"It's a dealer, and I promised to help me get a batch of goods when I look back!"

explained, Ding Nan hurriedly answered:

"Sister Du, uh-huh......"

"What?"

"No, it's not Sister Du, we're going to advertise, Sister Du......"

"You can give it a try, you have also used our products, you know whether the effect is good or not, you ......"

"Okay......"

"Okay......"

"Then Sister Du, you're busy, let's talk next time."

Hanging up the phone, Ding Nan's face was a little ugly.

"Refused?" Jiang Xun asked.

"Yes." Ding Nan nodded:

"Sister Du said that she took a look at the warehouse today and found that there are too many brands in their hands, and they don't need our goods for the time being.

"Even if I told her about finding a surrogate, she still said she didn't need to ......"

Before he finished speaking, Ding Nan's mobile phone rang again.

She immediately answered:

"Mr. Liu, not Mr. Liu......"

"Mr. Liu, listen to me......"

"Mr. Liu......"

This time it was even less than what was said on the last call, and Ding Nan, who hung up the phone, could hardly see the pole on the spot.

There are not many dealers in the first place.

Right now......

Don't want it all!

And Jiang Xun, who saw this scene, couldn't help frowning.

If it's just a dealer giving up, that's reasonable, but this kind of repeated phone calls to refuse......

This is being targeted!