Chapter 32: Meatless ham sausage
Li Siwen put on his clothes and hurriedly ran to the factory, when he saw Lin Shu sweating profusely in the factory, he went up directly and hugged the other party: "Okay, brother." β
"Damn, I'm tired to death." Although Lin Shu was complaining, he didn't forget to ask, "How about the ham sausage?" β
"It's good, it tastes better than I expected." Li Siwen praised without thinking.
Lin Shu finally breathed a sigh of relief when he heard Li Siwen's words, because in the past few days, he didn't know how many times he had been denied by Li Siwen, and this time it was finally done.
"Here's the recipe, 15 percent starch, 40 percent flour, 0.5 percent carrageenan, 2.5 percent salt, and your ace seasoning 0.4 percent, and to preserve the taste of the meat, we also tried adding soy flour and a small amount of egg whites." Lin Shu took the notebook, and after speaking, he added: "To sum up, the cost price of a ham sausage is three cents and five cents, and the cost price of processing a ham sausage before was about seven cents, which is twice as cheap, by the way, the cost price does not include the wages of workers and other expenses." β
"These expenses are small money, negligible" Li Siwen's words are no exaggeration, once the factory efficiency improves, wages and other expenses are really not money, after all, the labor force in this era is too cheap.
After he finished speaking, he asked again, "Who knows the secret recipe for the time being?" β
"Only me and Lao Xia, the deputy director of the workshop, know, after all, when I am not there, I need him to grasp production, but don't worry, I have asked him and other workers to sign a confidentiality agreement." Lin Shu said.
"Well done." Li Siwen patted Lin Shu's shoulder and said: "I'm not doing this because I don't trust you, it's just that once our product becomes a hit, there will definitely be other manufacturers to follow suit, although I can't stop it, but I also have to create some trouble, and I can't let others easily get our secret recipe." β
"Boss, I still understand this point, don't worry, I'll leave the confidential work to me." Lin Shu said with a smile.
"Okay." Li Siwen nodded, and then waved his hand at the busy workers and said: "You have worked hard in the past few days, now that the ham sausage has been successfully developed, we will start mass production tomorrow, everyone will get off work early, and everyone will be subsidized for fifty yuan of hard work." β
Hearing that Li Siwen was about to pay the money, the workers immediately jumped up with joy.
In the evening, there was no one in the factory, Li Siwen called Lin Shu to the office, handed the other party a drawing, and said: "Go to the trademark factory early tomorrow morning and make a batch of trademarks according to the above patterns." β
Lin Shu agreed, but when he took the drawing, he couldn't help but be stunned.
Because the trademark designed by Li Siwen is too unique, other manufacturers are round or square trademarks, but Li Siwen actually designed the trademark into a golden hoop stick.
The word Journey to the West is written on the top of the golden hoop stick, the Ruyi golden hoop stick is written in the middle, and two lines of small characters are written on the bottom, eating Journey to the West without meat ham sausage, being the child king in Journey to the West.
"Boss, isn't this trademark too peculiar? And the following two lines of advertising words are too naΓ―ve, right? Lin Shu reminded with some embarrassment.
"What is the advertisement for Yangdu ham sausage?" Li Siwen asked suddenly.
"This ...... I don't quite remember. Lin Shu shook his head slightly.
"What's our advertisement?" Li Siwen asked again.
"Eat meatless ham sausage in Journey to the West, and be the child king in Journey to the West." Lin Shu didn't even think about replying.
"The advertisement of Yangdu ham sausage is broadcast on TV every day, but which advertising slogan is still fresh in our memory?" Li Siwen said with a slight smile: "The most simple words are often the most attractive, which is the science of advertising." And this time, I want to use the platform of students to completely build our reputation. β
When Lin Shu heard this, he vaguely understood the truth, and thought for a moment and said, "However, with so many words, it is difficult to attract people's attention once they are compressed. β
"Who told you it was compressed? How long the ham sausage is, how long our trademark is designed. Li Siwen said word by word: "What we produce is to be different." β
"I see."
Lin Shu finally came to his senses, starting from meatless ham sausages, the products made by Li Siwen were clearly on the wrong side, because once they became popular, they would definitely not be able to break out of the encirclement and suppression of other products.
At this moment, he felt that he was one step closer to Li Siwen, but looking at the sparkle in the other party's eyes, he felt that he was too far away from the other party.
"It's nothing, you get off work first." Li Siwen said.
"Okay, I'll go directly to the trademark factory tomorrow morning, but this trademark is relatively large, and it is estimated that it will cost about a penny." Lin Shu said.
"The price is not a problem, I want to get a batch of trademarks tomorrow afternoon." Li Siwen said and took out a thousand yuan from his arms: "Order a thousand yuan." β
"Did you use it so much?" Lin Shu was stunned, a thousand yuan was about to buy 100,000 trademarks.
"This is just the beginning, go home." After he finished speaking, he blasted Lin Shu away, and then he dialed Lu Shuhang's phone.
He had no other problem calling Lu Shuhang, mainly to inform the other party that a batch of ham sausages would be put on the market the day after tomorrow, hoping that Lu Shuhang could help advertise.
Lu Shuhang didn't shirk either, and happily agreed, but after hearing the advertising words spoken by Li Siwen, he laughed.
"Little brother, I won't say whether your advertising words are good or bad, but bringing the word meatless directly into the advertising words will affect sales. If you do this, you are magnifying the defects of the product. β
There is nothing wrong with Lu Shuhang's words, and the labeling of meatless ham sausage is indeed magnifying the defect, but Li Siwen said disapprovingly: "Brother, one day you will understand that this is the defect of our product, but it is also the advantage of the product." β
"Advantages? Very wonderful theory, good luck. After Lu Shuhang finished speaking, he hung up the phone.
Li Siwen smiled calmly, whether it was Lin Shu or Lu Shuhang, there was actually no problem with their opinions, but they didn't understand the world as well as Li Siwen.
Lying on the sofa, Li Siwen fell asleep deeply, and at about twelve o'clock in the evening, he was woken up by a splash of urine.
And when he just got up to go to the toilet, he suddenly saw Uncle Dong walking around in front of the warehouse door, going back and forth, obviously preoccupied.
Uncle Dong is working for the factory, and the inspection workshop and warehouse are within his range, but he doesn't look like he is working at this time, especially now that it's early in the morning, according to Uncle Dong's schedule, he should have rested a long time ago.
Li Siwen frowned secretly, he felt that things were not simple, at least from the current point of view, Uncle Dong must have ghost thoughts.
"Looks like we're going to have to watch out for him." Li Siwen secretly muttered to himself in his heart, and stared at Uncle Dong until he returned to the guard room, and then he sneaked out and peed.