Regarding the management and operation of Haitian Business Center, in fact, Guan Yuntian thought of this problem as early as when he first took over this project, and remembered that he had discussed the recruitment of management personnel with Ye Jiayi at that time.

During this time, because he was busy with other affairs, he almost forgot about this matter, and Lao Xue's reminder made Guan Yuntian pay attention to it immediately, and he wanted to interview the proposed candidate, which he agreed with Ye Jiayi at that time.

dialed Ye Jiayi's phone, Guan Yuntian said: "You put aside the work at hand and come to the provincial capital." ”

"Is there anything going on in the provincial capital?" Ye Jiayi felt inexplicable.

"Do you remember at the beginning of the year, when I talked to you about the operation and management of the Haitian Business Center, I said that there was a current candidate, but he needed to be interviewed before he could be used. ”

"It seems that there is such a thing, does the interview have anything to do with me?" Ye Jiayi said.

"Of course it matters, first of all, you are the general manager of Changda Group, and of course you should check the recruitment of personnel for the company, in addition, among our group of executives, you may be the only one who understands business management, because you have been exposed to relevant content in the school curriculum, and we have nothing to do with business management before. "Guan Yuntian said.

"Okay, then I'll go over. ”

At half past eight in the morning of the third day, the driver sent Ye Jiayi to the provincial office of Changda Real Estate Company, and after meeting with Guan Yuntian, including Lao Xue, they came directly to the conference room.

It is not so much an interview as a meeting and exchange, Guan Yuntian did not regard this as an interview, he first introduced Ye Jiayi and Lao Chu to each other, and then said: "Haitian Business Center is about to be renovated, it is estimated that it will be put into operation around the Spring Festival, we are ready to hire Mr. Chu as the future general manager of the business center, and today we take this opportunity to exchange some issues in the operation and management of Haitian Business Center." ”

At this point, Ye Jiayi knew that the candidate Guan Yuntian was talking about at that time was the president Chu opposite, but she also understood Guan Yuntian's choice, because Lao Chu was originally the manager of Haitian Business Center proposed by Fangyuan Holdings, and he must have understood business management.

"Mr. Chu, as the general manager of Haitian Business Center, what do you think is the first thing to be done during the preparation and operation?" Although it is not a formal interview, Ye Jiayi believes that the questions that should be asked must be raised, otherwise, it will be meaningless for Guan Yuntian to let her come here.

"The first task is, of course, to attract foreign investment. "Lao Chu is also a person who has seen some of the world, he understands the significance of this occasion very well, and no one can be completely relieved if Changda Group handed over such a big stall to him without an investigation of him.

"Because we have a positioning for future business operations, that is, Changda Group will never get involved in specific business operations, does Mr. Chu have any specific plans for investment promotion?" Ye Jiayi continued to ask.

"When Mr. Guan talked to me, he talked about the business positioning of Haitian Business Center, which is not uncommon in China, which is equivalent to Haitian Business Center providing business premises, regardless of the specific business of the business, but the business must obey the unified management of the business center in employee employment, personnel management and daily activities. ”

"What is the general way of financial settlement between merchants and business centers?" asked Guan Yuntian.

This is divided into two situations, the first is that the business center collects the venue rental fee from the merchant in the form of profit sharing, and the second is that the business center rents the business space to the merchant and directly charges the rental fee according to the booth area. ”

"However, the first way is required

There must be certain constraints on the business, otherwise the business center will face a lot of risks, so that not only the process is cumbersome, increasing the management pressure of the business center, but also the business center is not necessarily willing to dictate the operation of the business. The second way is relatively simple, and the specific operation is also very convenient, in addition to daily management, the two sides are basically irrelevant to each other. Ye Jiayi said.

"At present, the more important work is to attract investment, where do you plan to start? How do you need us to cooperate with you?" Guan Yuntian said.

"First of all, the investment promotion office should be equipped with several staff members, and a certain amount of financial support is required. As for the specific measures, they are nothing more than advertising on television and print media, distributing leaflets in crowded places, and so on. In addition, in order to carry out the investment promotion work smoothly, it is also necessary to vigorously promote the Haitian Business Center and expand its influence. ”

The overall impression is that Lao Chu has some understanding of business management.

"Mr. Chu, the commercial shopping part of Haitian Business Center is positioned as the operation of high-end goods, which must be made clear to merchants in the process of attracting investment, and the shopping center cannot be reduced to a business place for low-end goods, otherwise there will be no way out, because e-commerce has an unrivaled advantage in the low-end goods. Ye Jiayi reminded.

"Mr. Chu, in the process of attracting investment, in order to be fair and transparent, what measures do you plan to take to convince the merchants?" Although a set of rules and regulations will be formulated after the meeting to restrain the behavior of the managers of the business center, here, Guan Yuntian wants to hear Lao Chu's thoughts.

A clean and fair management team, regardless of the investment process or the daily management in the future, will only focus on the interests of the company, adhere to the principles, treat all merchants equally, do not give merchants the opportunity to take shortcuts, but let them focus entirely on their own operations. On the contrary, if the management team is not fair and transparent, and is honest and honest, the business will do everything possible to take advantage of the loopholes and find ways to get close to the management personnel, and the management personnel may get some benefits, but the company's interests will be damaged. Lao Chu replied crisply.

"That's right, after the meeting, can you put together an opinion or suggestion on the code of conduct of the Haitian Business Center management team in the future work?" said Ye Jiayi.

"There's no problem with this, I'll hand it over to the company when I'm done." ”

"Mr. Chu, with all due respect, you used to work in an industrial enterprise, and it should be said that you have no experience in commercial operations, so in the face of the operation of the Haitian Business Center, which is about to start preparations, where do you plan to start preparation?" Ye Jiayi asked very carefully.

"Don't hide it from Mr. Ye, in the previous Fangyuan Holding Company, before deciding to build the Haitian Business Center project, we had gone out to inspect a number of similar institutions, from the outside to learn from the situation, the most important and most difficult work to do during the preparation of the business center, is the commodity layout of the shopping center, this work requires considerable professional knowledge, the vast majority of units do not have this skill. Old Chu said.

"Yes, as a large shopping mall, the layout of goods is too important, how to solve this problem?"

"Hire experts in this field, according to the scale of the city where the business center is located, the consumption level of residents, the external environment and internal structure of the center, the experts will give a realistic product layout design. Of course, this requires an expert consultation fee. ”

"For the industry that you don't understand, hiring experts is the only way to solve the problem, and the expert consultation fee is not a problem. "Guan Yuntian said.

"Ouch, I'm not familiar with any of the experts in this area, not even one

Know where there are such specialists. Lao Chu said embarrassedly.

"It's not difficult, I asked my friends to help me find it, it's still the old rule, consult a few more agencies, listen to the advice of experts, and finally shop around. Ye Jiayi said.

Lao Chu continued: "Mr. Ye, you have to hurry up and implement this matter, after the experts complete the product layout design, the unit responsible for the interior decoration still has to construct, such as internal partitions, wall colors, advertising positions, and so on." ”

"If the work on the auto parts side is not particularly anxious, Mr. Ye will first help Haitian Business Center find a commodity layout expert, and this work should be implemented immediately. "Guan Yuntian said.

The investment promotion office headed by Lao Chu was soon established, and the office was temporarily placed on the first floor of the office of Changda Real Estate Company in the provincial capital.

Looking for the job of a commodity layout expert is not a difficult task for Ye Jiayi, she doesn't even need to ask for help from friends, just turn on the computer and log in to the Internet, you can find the intermediary agencies in the province and first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen, engaged in commodity layout.

After checking, there were two firms engaged in this work in the provincial capital, and there were many consulting agencies engaged in the layout of shopping malls in first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen.

After communicating by phone, Ye Jiayi decided to select one agency from the provincial capital and one from Beijing and Shanghai to provide a consulting plan for the product layout of Haitian Business Center, and finally determined one of the institutions to provide layout design for Haitian Business Center.

In the afternoon of the next day, Ye Jiayi handed over the situation of the three institutions to Guan Yuntian, and he sent invitations to each other on behalf of the company.

After receiving the invitation of Changda Group's Haitian Business Center, the three institutions arrived at the site at different times to inspect the interior structure of Haitian Business Center, understand the location of the business center in the provincial capital, and some other situations, and gave a preliminary plan and a fee quotation within a week.

After analyzing the preliminary plan of the three intermediary agencies, Guan Yuntian decided to adopt the layout plan of the provincial capital, and the lower design fee is only one aspect, the key is that the provincial capital is more familiar with the situation in the city, and the layout design they made is more in line with the actual situation.

After the advertisements of various channels were placed, from the third day, the investment promotion office received consultation calls one after another, some of which were merchants in a small commodity wholesale mall in the provincial capital who planned to transfer to Haitian Business Center.

"I'm sorry, we don't deal in low-end products here, and you don't meet the conditions to enter the Haitian Business Center. The staff of the investment promotion office replied politely with such words many times.

Many merchants don't understand this, "And a lot of you pay a penny for booth rental fees, what do we operate, and what does it have to do with you?"

"Haha, I'm really sorry, you didn't notice, did you? Haitian Business Center is positioned as a mid-to-high-end shopping mall, and there are conditions for entering here, not a matter of rental fees. ”

Because a lot of small commodity businesses have been pushed off, more than a month later, the investment situation is not ideal, at this rate, the hope of opening around the Spring Festival is a bit slim.

Lao Chu hurriedly reported the situation to Guan Yuntian, "Mr. Guan, if you blindly refuse to enter the small commodity business, half of the stalls will be able to open for business by the end of the year.

Guan Yuntian didn't say a word, "I'd rather continue to put advertising resources than to meet the entry conditions, Haitian Business Center can't be reduced to another small commodity market." ”

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