Chapter 203: Inevitable Choice
To deal with customers like Lao Wan who want to bargain, Shen Yuehong has a way, first touting the location, floor and house type of the other party to buy a house, and then quoting the house price, "Such a good location and house type are well received by customers, if you change to other buyers, there is no room for negotiation at all, even if you find a relationship to intercede, at most nine or five discounts, I will give you nine discounts, which is already regarded as taking care of you as much as possible." ”
"Mr. Shen, this price is still high!" Lao Wan continued to rub his head.
"The board of directors has given me so much power that I can't do anything if I want a bigger deal. Shen Yuehong spread her hands in response.
"Isn't Guan Yuntian the chairman of the board? Ask him for instructions and see what he has to say. Lao Wanxiang suddenly remembered something.
"Such important matters are collectively discussed and decided by the board of directors, including Mr. Guan, of course, they gave me so much power, it is useless to ask for instructions. If you have any special friendship, it's best to make the call. Shen Yuehong shirked.
Lao Wan had dinner with Guan Yuntian at noon, and the other party's attitude was clear to him, if he called Guan Yuntian in front of Shen Yuehong, Guan Yuntian still had that attitude, wouldn't it be boring to find himself? Not only did it not help, but he also let Shen Yuehong watch the joke on the side, even if Lao Wan was confused, he would not do such a stupid thing.
"Mr. Shen, I was with Mr. Guan at noon, his attitude was not very clear, it was not easy for me to call him, it was more appropriate for you to call him. ”
In the face of such a difficult cheekiness, Shen Yuehong had no choice, but she knew Guan Yuntian's attitude, so she went out to the corridor and called Guan Yuntian with her mobile phone, "The house that Wanju wants to buy has been chosen, but he won't leave here, and he wants more house price discounts, so I have to call you." ”
"I understand this person's character, just according to the price you just gave him, not a penny. If he doesn't leave, don't accompany him, do what you should do, don't have any worries. ”
Shen Yuehong returned to the office, and Lao Wan hurriedly asked, "How is it? What is Mr. Guan's opinion? How much discount does he agree to give me?"
"Wan Ju, I'm sorry, Mr. Guan doesn't have any new opinions, and let me tell you that he has already told you at noon, and the matter of housing prices is up to me. ”
"Mr. Shen, can't you look at my fate with Changda Group for many years and give me a 20% discount?
Shen Yuehong was as calm as ever, "Let Wanju be disappointed, I don't have so much power." ”
The atmosphere was so deadlocked, and Lao Wan showed no signs of leaving, Shen Yuehong stood up: "Wan Ju, you stay here, there is still something to do in the marketing center, so I won't accompany you." "I'm going to go outside.
"Uh, Mr. Shen, don't go, can I still buy this house?" Lao Wan stopped the other party.
"Whether to buy or not to buy is all up to you, at this price, a nine-percent discount, do you see if you can accept it?" Shen Yuehong looked indifferent.
"Mr. Shen, I can be regarded as convincing you, I don't give any face, just at this price, buy it, what if you don't buy it?"
"If Wanju decides to buy, I will take you to the marketing center to go through the formalities. ”
Lao Wan stood up and followed Shen Yuehong to the marketing center, he walked behind, and then looked at Shen Yuehong in front, it didn't seem to be as elegant and beautiful as before. In his view
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Come, this beautiful woman is very cold in her heart, and she doesn't talk about love at all.
......
With the continuous start of new real estate projects of Changda Real Estate Company, the original reserve of land is decreasing, and this real estate company based in the county has to consider looking far away.
In fact, as a real estate developer who is interested in making a difference in the industry, the stage of the county is too small, and it is a matter of time before it goes out. Now, this process has been basically completed, and moving towards a broader market is the inevitable choice of Changda Real Estate in the next step.
With Guan Yuntian's calm and sophisticated way of doing things, the first step out of Fuyuan County is to go to the real estate market in Huayuan City. This prefecture-level city has a permanent population of nearly one million, and although the real estate market is fiercely competitive, it is far from saturated.
To enter the real estate market in a certain area, the first condition is to obtain the land resources of local urban construction, and Changda Real Estate Company has long set up an office in Huayuan City to collect information about land resources.
At the request of Lin Nan, the deputy director of the office of the group company, took advantage of his good relationship with the Municipal Land Bureau to introduce the office set up by Changda Real Estate Company in the city to the relevant people of the Municipal Land Bureau, which played a very good role in collecting land resource information on urban construction.
According to the feedback back, Guan Yuntian knows that there are three construction land auctions in the Municipal Land Bureau in the near future, which is the best opportunity to obtain land resources.
After communicating with the finance department, Guan Yuntian thought that the funds were not a problem, so he decided to participate in the urban construction land auction in Huayuan City.
Although the bidding application and the company's profile were submitted in advance, on the day of the official bidding, not only did the dozen real estate companies participating in the auction not take Changda Real Estate, a developer from the county, into account, but even the staff presiding over the land auction deliberately put Changda Real Estate Company last when arranging the order of the representatives.
Because it was the first time to step out of Fuyuan County and take land in the city, Changda Real Estate Company attached great importance to it, and Guan Yuntian and Executive Vice President Xue Jianqing attended the auction in person with the bidding team.
The moderator introduced the situation of the three parcels of land and then started the bidding with the first parcel. "On the basis of the benchmark price, the price per mu of land will increase by 100,000, and now the first round of bidding will begin, and the enterprises that are willing to follow will please raise their cards. The host announced loudly.
Bidding representatives from 16 real estate developers inside and outside the city, including Changda Real Estate Company, all raised signs to follow.
"In the first round, all followed. Next, the price will rise by 50,000 yuan, and companies that are willing to follow please raise their cards. ”
As before, representatives of 16 companies held up signs in unison.
"In the third round, the land price will rise by 100,000 yuan, see if those companies are willing to continue to follow!" The white-gloved auction host danced and raised his voice in order to arouse the atmosphere of the scene.
It has been observed that the atmosphere at almost all auctions is very restless and lively, which is also the environment deliberately created by the auctioneer, and it is said that on such occasions, the people who participate in the auction are often easy to lose their minds, and they cannot hold on to the subject matter
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It can be auctioned for a good price.
However, the psychological role of creating an atmosphere should not be exaggerated; after all, the representatives of the enterprises participating in the auction all have a certain amount of knowledge and have seen some of the world, so how can they be confused by a few unbounded agitations? Those who continue to follow will naturally have their own reasons for being deliberate and unwilling to follow up.
Sure enough, after the host quoted the third round of prices, representatives of ten companies gave up following, and only six companies continued to hold their cards, two of which were real estate enterprises in Huayuan City, and the remaining four were foreign developers, and Changda Real Estate was one of them.
The real bidding began in the fourth round, and the host said loudly: "Through the first three rounds of bidding, the original sixteen companies participating in the auction are now only six, in order to save time, starting from this round, the representatives of your six companies bid with each other, and the company that persists until the end is the winner of the auction." ”
As soon as the host's voice fell, a representative of a company said loudly: "We are willing to increase the price by 50,000 yuan on the current basis!"
"We follow. ”
"Let's add sixty thousand!"
"Changda Real Estate is willing to add 100,000!"
"We're willing to add 200,000!" the local company was determined, and in the end, they won the land at a premium of nearly double the price.
During the break, Guan Yuntian discussed with the auction team of Changda Real Estate, and they adjusted the bidding strategy and decided to adopt the following tactics first, and when the time was ripe, they would win with one move. According to Guan Yuntian's plan, participating in the auction this time is not to see the world and see the excitement, but to gain something!
During the second land auction, Changda Real Estate followed to the bidding stage, and they were not in a hurry to make an offer, but waited for several other companies to quote the price before the bidding representative gave the quotation of Changda Real Estate. The host put the order of Changda Real Estate at the end, perhaps underestimating this developer from the county, but he didn't expect this order to become a shield now, the position of Changda Real Estate was originally ranked last, and their last offer was understandable!
After six or seven rounds of bidding, the other four companies participating in the bidding have withdrawn from the competition, leaving only Changda Real Estate and the first land in the city.
Another round of bidding was held, and when it was the turn of Changda Real Estate to shout, they suddenly raised the offer by 50,000 yuan, perhaps depressed by this strategy of Changda Real Estate, and the city-based company gave up the competition. In this way, Changda Real Estate won the second land auction at a premium of 80%.
The auction of the third land has changed abruptly, and it seems that several companies are determined to win, and when it comes to the bidding stage, they also learn the following strategy of Changda Real Estate, and each time the price is increased by one or two thousand, and they do not give in to each other.
Seeing this situation, Guan Yuntian wrote the words "go the other way" on a piece of paper and handed it to Xue Jianqing, who understood it and immediately conveyed the meaning to the bidding representative.
When it came time for the representative of Changda Real Estate to make an offer, he shouted loudly: "We will increase 100,000!"
Representatives of several other companies were taken aback, not knowing what tricks Changda Real Estate was playing, and they withdrew from the competition one after another, only the representative of another company in the city followed up.
"Let's add another 50,000!" the bidding representative of Changda Real Estate continued to increase.
The representative of the company turned his head and said, "Dude, this land is at a premium of one hundred and twenty percent, you are so bold!"
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